The Creator Economy

The Creator Economy has replaced the Gig Economy as the buzziest, next-gen way of working. It’s technology driven and Gen Z approved. But what are its defining characteristics? Who really participates in it, and why — and is it changing how those outside of it do business?

We’ve grouped our content into three categories: Working in the Creator Economy; Making Money in the Creator Economy; Creating in the Creator Economy; and TikTok-ification.

Working in the Creator Economy


Creating in the Creator Economy