NAB Amplify+ Premium Content

May 1, 2024

YouTube TV Rising: Do Traditional Media Companies Need a User-Generated Strategy?

YouTube comprises 10% of all TV viewing in the US, so why are advertisers reluctant to buy YouTube ads streamed to connected TVs?

Adrian Pennington

April 30, 2024

MrBeast’s Marc Hustvedt IDs His Top Five Trends for the Creator Economy

MrBeast YouTube president Marc Hustvedt shares his insights into “The Top Five Trends in the Creator Economy” at the 2024 NAB Show.

Jennifer Wolfe

April 30, 2024

What Are the Models for Investment in the Creator Economy?

Venture capitalists and others are experimenting with a variety of ways of funding creators and monetizing their content effectively.

Emily M. Reigart

April 30, 2024

Creator Economy Amplified: Everything You Need to Know

Creator Economy Amplified explores the trends, tools and strategies that are reshaping this dynamic sector for creators and marketers alike.

Amplify Content Team

April 30, 2024

Here’s Some Good News: Broadcasters Are Actually Optimistic About AI

News orgs are on their guard against AI-generated deepfake news stories, but they’re also keen to adopt AI tools to save time and money.

Adrian Pennington

April 28, 2024

We Need Copyright Laws for AI in Hollywood, But There Are… Issues

Despite 16 high-profile cases, US courts will struggle to find legal precedents that clearly apply in the battle between GenAI and creators.

Adrian Pennington

April 28, 2024

Who’s Going to Intervene When It’s Creators Vs. Big Tech’s AI?

Generative AI developers are using copyrighted material to train their LLMs, but new legislation in the EU and the US could change that.

Adrian Pennington

April 28, 2024

What Is (and Will Be) Generative AI’s Impact on the Creator Economy?

New research from creator agency Billion Dollar Boy shows that the creator economy continues to lead in the adoption of new technologies.

Jennifer Wolfe

April 28, 2024

What’s (Currently) Driving Revenue in the Creator Economy

Although sponsored content remains the top revenue stream for creators, eMarketer's Jasmine Enberg says other revenue sources are now growing at the fastest rate.

Emily M. Reigart

April 25, 2024

Creating the “Disconcerting” Color for “The Sympathizer”

Company 3 colorist Matt Osborne recounts “pushing certain colors in directions that aren't associated with modern filmmaking."

Jon Silberg

April 25, 2024

For “Cowgirls on the Moon,” the Workflow’s in the Cloud

AWS showcases its cloud production technologies at NAB Show 2024 with a high-concept sci-fi movie trailer for “Cowgirls on the Moon.”

Adrian Pennington

April 24, 2024

Editing in the Cloud Is Easy (As Long As You Have the Right Speed, Storage and Strategy)

As we have seen from the recent NAB Show, more and more vendors are offering cloud-based workflows. Here is primer to get you started.

Adrian Pennington

April 24, 2024

It’s All Happening in the Cloud, Baby: New Camera-to-Cloud, MAM and Cloud Storage Workflows

From Blackmagic, Frame.io, EditShare, Backblaze and more, see all the latest developments in cloud workflows to emerge from NAB Show 2024.

Adrian Pennington

April 24, 2024

AI Is Definitely Changing (But Not Destroying) Hollywood

Generative AI is slowly creeping into film and TV production, but isn’t yet good enough to auto-generate an entire feature from scratch.

Adrian Pennington

April 24, 2024

When It Comes to Creativity, Humans and Machines Can Co-Exist (But It Won’t Always Be Easy)

Adobe’s AI expert Brooke Hopper says artificial intelligence and art can coexist if the machines are fed on verified and non-biased data.

Adrian Pennington

April 24, 2024

What Happened to the Promise of Our Internet Utopia?

Technology critic Paris Marx argues that the benefits of the internet are eroding, and the AI boom is only accelerating their demise.

Adrian Pennington

April 22, 2024

The (Subversive) Storytelling Style for Park Chan-wook’s “The Sympathizer”

HBO’s latest miniseries, “The Sympathizer,” delves into the Vietnam War through a lens rarely seen in U.S. media.

Jennifer Wolfe

April 19, 2024

It’s Only the Meaning of Life: Wim Wenders and “Perfect Days”

Wim Wenders talks about his Oscar-nominated “Perfect Days,” which began a commission for a documentary about Tokyo’s unique public toilets.

Adrian Pennington

April 19, 2024

M&E Is Investing More in Social Media — and It’s Paying Off

Long-form content is on the rise even on short-form platforms like TikTok, where M&E publishers are seeing greater engagement and growth.

Adrian Pennington

April 19, 2024

Found in Translation: The Cultural Crossover of FX Series “Shogun”

“Shogun” showrunners Justin Marks and Rachel Kondo discuss their painstaking efforts to re-create feudal Japan for their FX adaptation.

Adrian Pennington

April 19, 2024

What Could/Should Be the Role of AI in the Newsroom?

Broadcast news executives discuss the threat and the promise of new AI technologies and how they are best co-opted into the newsroom.

Adrian Pennington

April 17, 2024

2024 NAB Show Product of the Year Awards Announced

Winners of 2024 Product of the Year Awards were announced at NAB Show during a ceremony at the Las Vegas Convention Center.

Amplify Content Team

April 16, 2024

New Cameras at the 2024 NAB Show: From the Cine to the Mini

A number of significant new camera releases at the 2024 NAB Show demonstrate how technology innovation is fast and furious.

Adrian Pennington

April 16, 2024

“Civil War:” The Camerawork to Capture the Chaos

Alex Garland’s “Civil War” is less interested in assigning blame to the right or left than in asking why we might end up there again.

Adrian Pennington

April 16, 2024

Futuri Research: Human-AI Broadcasting Is About to Start a Beautiful Friendship

A new study on the role of AI in media offers an unprecedented look into how audiences perceive and interact with AI-driven content.

Jennifer Wolfe

April 15, 2024

Why These Movies Are Being Captured With Some Very (Very!) Unexpected Cameras

High-end productions like “Civil War” and “The Creator” are turning to prosumer and even consumer gear for cinematic-quality visuals.

Adrian Pennington

April 15, 2024

How the Blockchain Can Open Access to Filmmakers

Leo Matchett, co-founder and CEO of Decentralized Pictures, says the blockhain “can help create a more transparent and equitable industry.”

Adrian Pennington

April 14, 2024

Evan Shapiro: The Future of the Media Industry Is the Creator

Industry observer Evan Shapiro contends that the “Community Economy” affords more opportunities than the traditional gatekeeping ecosystem.

Adrian Pennington

April 13, 2024

NAB Show Amplified: Sean Evans Has a Spicy IP Recipe

Sean Evans, co-creator and host of "Hot Ones," will divulge how he's Heating Up the Zeitgeist on the Main Stage of the 2024 NAB Show.

Emily M. Reigart

April 11, 2024

Tyler Chou: Learn the Legal Truths Behind Viral Content and How To Protect Yourself

The founder & CEO of Tyler Chou Law For Creators breaks down the legal traps many TikTok, YouTube and other creators unwittingly fall into.

Adrian Pennington

April 11, 2024

Decentralized Pictures: Rethinking the Film Business Model, From Script to Screen

Decentralized Pictures founder and CEO Leo Matchett says the blockchain has the potential to revolutionize the entertainment industry.

Adrian Pennington

April 11, 2024

Podcasts Are Taking a New Shape and Form

Steve Raizes, executive VP of podcasting and audio at Paramount Global, says the death of podcasting has been greatly exaggerated.

Jennifer Wolfe

April 11, 2024

The Human-Machine-AI Symphony of Storytelling

The 2024 NAB Show will be a stage for a remarkable performance – a symphony of human creativity, machine power and AI, says BEIT Chair Ling Ling Sun.

Ling Ling Sun

April 11, 2024

“Star Trek” and the Strange New Worlds of Spatial Computing

Once confined to the realms of Star Trek, the holodeck is edging closer to reality, according to OTOY founder and CEO Jules Urbach.

Adrian Pennington

April 10, 2024

How Documentary Filmmakers Can Best Leverage AI

Documentary producer Megan Chao says the emergence of AI has evolved at an accelerated pace, but the long-term impacts have yet to be seen.

Jennifer Wolfe

April 10, 2024

How to Think About AI in Entertainment and Not Short Circuit

The 2024 NAB Show brings together senior media practitioners to discuss where AI has found its place (and where it hasn't) in media pipelines.

Adrian Pennington

April 10, 2024

“Penelope:” Innovating Color Workflows in the Cloud

Light Iron developed and deployed an all-cloud workflow for dailies, VFX pulls, conform and color on Mel Eslyn’s TV series, “Penelope.”

Adrian Pennington

April 10, 2024

Caleb Ward: The Possibility and Probability of AI Filmmaking, Part 1

Curious Refuge CEO Caleb Ward is a strong believer in generative AI’s potential to democratize creativity... but he knows there are issues.

Emily M. Reigart

April 10, 2024

Caleb Ward: The Possibility and Probability of AI Filmmaking, Part 2

“It's very important for people to be having conversations about the impacts of AI tools” on the industries and workers, says Caleb Ward. 

Emily M. Reigart

April 9, 2024

AR, VR and MR Storytelling: It’s a Whole Different Visual Language

Spatial storytelling has yet to take off, but storytellers like Emmy-winning immersive director Michaela Ternasky Holland are changing that.

Adrian Pennington

April 9, 2024

MrBeastYouTube President Marc Hustvedt Predicts the Next Phase of the Creator Economy

A giant of content creation will meet broadcast and cable TV head-on at NAB Show: MrBeast YouTube President Marc Hustvedt will challenge attendees' preconceptions.

Adrian Pennington

April 9, 2024

How AI Will Advance Personalized Video Content

NAB SVP of Emerging Tech John Clark sat down with Viaccess Orca CTO Alain Nochimowski to discuss how generative AI will change content personalization.

Emily M. Reigart

April 8, 2024

VR Production Isn’t an Experiment… It’s a Business

At NAB Show, VR Production Workshop instructor Nick Harauz will guide attendees through a two-day on- and off-site hand-on workshop.

Jon Silberg

April 8, 2024

Shira Lazar: “What’s Trending” at This Year’s NAB Show? Content Creation and Monetization

“I've always loved NAB Show,” Shira Lazar says, “because it has this mix of the technologists, the innovations, the disruptors, and then entertainment and media.”

Emily M. Reigart

April 7, 2024

Omdia Research: Factors That Will Further the Adoption of FAST

New research from Omdia to be presented at NAB Show reveals that studios are moving ahead “more forcefully” with ad-centric strategies.

Adrian Pennington

April 7, 2024

What’s Advancing the Adoption of Virtual Production?

Digital cinematography took a decade to become the norm. VP supe Andy Jarosz says virtual production, as it matures, will be the same.

Jon Silberg

April 7, 2024

Streams and Screens: IMAX Is Delivering Something New

IMAX is in the spotlight at NAB Show 2024 with “SMPTE’s Future of Cinema: The Art and Science of IMAX” panel discussion.

Jon Silberg

April 7, 2024

The Game-to-TV-and-Film Pipeline Is… Flowing

Hollywood is commissioning more video game adaptations than ever, but the video game industry isn’t necessarily flocking to Tinsel Town.

Adrian Pennington

April 7, 2024

International Content Hits the Inflection Point

The global TV and streaming industry is shifting away from Hollywood amid a rise in global demand for non-English content.

Adrian Pennington

April 6, 2024

How AI Can Improve Production Workflows (But Not Genuine Creativity)

Strada co-founder and CEO Michael Cioni highlights the transformative potential of “utility AI” in automating mundane production tasks.

Adrian Pennington

April 5, 2024

Co-Opting AI to Streamline Costs and Supercharge Creativity

Production tool Cuebric uses generative AI to generate photoreal environments in an instant and far more affordably than current methods.

Adrian Pennington

April 5, 2024

Creator Economy Amplified: AI Tools for Creators

From automating mundane tasks to amplifying creative innovation, artificial intelligence is transforming the creator economy.

Jennifer Wolfe

April 4, 2024

Roberto Schaefer, ASC, AIC: The Challenge of Cinematography Is “Figuring Out How to Make It Work”

The work of a DP begins and ends with guiding a director’s vision to screen, but the path is rarely clear, says Roberto Schaefer, ASC, AIC.

Adrian Pennington

April 2, 2024

The Spice Splice: “Dune: Part 2” Editor Joe Walker, ACE on Worldbuilding and Workflows

While assembling “Dune: Part 2,” editor Joe Walker, ACE referenced both James Bond movies and animated Road Runner cartoons by Chuck Jones.

Adrian Pennington

April 2, 2024

How “Avatar: The Last Airbender” Reshaped Its Grading and VFX Workflow

VFX supes Jabbar Raisani and Marion Spates and Company 3 colorist Siggy Ferstl to discuss “Avatar: The Last Airbender” at NAB Show 2024.

Cristina Clapp

April 2, 2024

Navigating the Future of Post-Production: AI, Efficiency, Economics, and the Science of Saying “No”

Post veteran Scott Simmons examines two of the biggest trends the industry currently faces: AI and shrinking budgets and tighter deadlines.

Jennifer Wolfe

March 31, 2024

Research: Peak TV Has… Peaked. So Here’s What’s Coming Next.

Post-Peak TV streamers will lean more heavily on international content, take fewer risks, and return to network TV format and scheduling.

Adrian Pennington

March 31, 2024

Why the Next Business Model for Hollywood May Be Web3, Blockchain and the Metaverse (Again)

Two-time Emmy Award winner and fintech advisor Seth Shapiro wants Media & Entertainment to reconsider Web3, blockchain and the metaverse.

Adrian Pennington

March 31, 2024

Quality AI Models Don’t Have to Include Controversial or Copyrighted Content, Right? Right?

Leaders at Adobe have tied the company’s future to building generative AI products without scraping copyrighted data from the internet.

Adrian Pennington

March 31, 2024

Cinema Audiences Want That Engagement and Emotion. Here’s How to Rethink Release Strategies.

Jackie Brenneman, founding partner of The Fithian Group, says the movie theater exhibition business has now entered the true digital age.

Adrian Pennington

March 31, 2024

Creator Economy Amplified: The New Studio Frontier

The rapid evolution of production technologies is making advanced studio tools and techniques accessible to creators at all levels.

Jennifer Wolfe

March 28, 2024

Navigating the New Era of Social Commerce: Creator, Organic and Paid Content Strategies

Dash Hudson’s 2024 social media trends report offers a roadmap for leveraging the unique strengths of Creator, Organic and Paid content.

Jennifer Wolfe

March 28, 2024

AI Is Changing Advertising in All the Ways

The death of cookies presents challenges for the industry, but deep learning algorithms can still deliver strong performance.

Adrian Pennington

March 27, 2024

Court Is in Session: The People vs. AI vs. Creativity

Get ready to witness the trial of the century as AI faces charges for Conspiracy to Conformity in Content Creation.

Amplify Content Team

March 27, 2024

Generative AI Could Leave Users Holding the Bag for Copyright Violations

GenAI has been hailed for its transformational potential, but questions about intellectual property and copyright protection persist.

Amplify Content Team

March 27, 2024

GenAI Is Good for Artists, So What’s the Problem?

OpenAI executive Peter Deng explores the role of humans in the age of artificial intelligence in a provocative talk at SXSW.

Adrian Pennington

March 26, 2024

NAB Show Amplified: Jameela Jamil Is Asking Creators for Authenticity

Jameela Jamil answers questions about showing up online, breaking through in the Creator Economy, the impact of AI and her podcast.

Amplify Content Team

March 26, 2024

London Calling: The Complex Production on “Criminal Record”

French DP Laurent Barès discusses the lure of a London shoot and the challenges of bringing a complex narrative to the small screen.

Adrian Pennington

March 24, 2024

Don’t Treat AI Like Pandora’s Box, Warns Jaron Lanier

Computer scientist and VR pioneer Jaron Lanier explores revolutionary proposals for understanding, leveraging, and safeguarding AI.

Adrian Pennington

March 24, 2024

How XR and AI Can Deliver True Transmedia Storytelling

Designer, strategist and worldbuilder Rachel Joy Victor employs “spatial economics” to explore how AI can revolutionize storytelling.

Adrian Pennington

March 24, 2024

Legacy Media and Social Platforms Can Peacefully Coexist (Really!)

Fresh research from Deloitte highlights a growing trend, challenging the notion that Gen Z only prefers short-form videos.

Adrian Pennington

March 24, 2024

Don’t Put Profit Before Ethics, SMPTE’s Renard Jenkins Warns AI Developers

SMPTE president Renard T. Jenkins discusses concerns about the proliferation of LLMs embedded with bias, unconscious or otherwise.

Adrian Pennington

March 24, 2024

FOX CTO Melody Hildebrandt: Why Broadcasters Need to Take the Lead With AI

FOX CTO Melody Hildebrandt is spearheading efforts to address the challenges posed by deepfakes and AI-generated misinformation.

Adrian Pennington

March 24, 2024

Superfan Connections are Key to the New Creator Economy, Contends Patreon’s Jack Conte

Patreon CEO Jack Conte explains how current internet algorithms are threatening the creative freedom and livelihoods of creators.

Adrian Pennington

March 24, 2024

How Broadcasters Can (Will) Get With the Social Program

Programming Everywhere curator Michael Depp on the convergence of traditional broadcasting with the world of social media at NAB Show 2024.

Adrian Pennington

March 21, 2024

NAB Show Amplified: Casey Neistat Is Not Afraid

“OG” YouTube creator and NAB Show presenter Casey Neistat discusses social media, spatial computing and success within the creator space.

Amplify Content Team

March 21, 2024

Creator Economy Amplified: Building the Creative Stack

Learn about the essential hardware powering the creator economy, and how to assemble a creative stack aligning with your vision and budget.

Jennifer Wolfe

March 19, 2024

Hey, Sam! Tell Me About Audience Measurement

NAB EVP/CTO Sam Matheny discussed the importance of consistent measurement practices with Nielsen’s Paul LeFort.

Emily M. Reigart

March 19, 2024

Research: Tracing the FAST Trajectory

Available now to download, “A Beginner’s Guide to FAST” will be presented at NAB Show by GRG Global’s VP of Media Research, Gavin Bridge.

Adrian Pennington

March 17, 2024

How “Nolly” Recaptures An Entertainer’s Brilliance/Resilience (and the Best of 1970s Broadcasting)

Cinematographer Sam Care and director Peter Hoar pay tribute to 1970s “Crossroads” star Noele Gordon, affectionately known as “Nolly.”

Julian Mitchell

March 17, 2024

NAB Show Amplified: Getting and Keeping Audiences Engaged

Endeavor Streaming's Mike Chioditti digs into how changes in streaming have translated into shifts in monetization strategies for rights holders.

Amplify Content Team

March 16, 2024

NAB Show Amplified: How Audio Entertainment Is Evolving, Expanding, Immersing

Jackie Levine, head of Television and Film at Audible shares her thoughts on important trends in audio entertainment.

Amplify Content Team

March 15, 2024

Creator Economy Amplified: The State of the Creator Economy

As platforms cut back on creator support, many “accidental entrepreneurs” are left to navigate the creator economy’s complexities alone.

Jennifer Wolfe

March 14, 2024

Amy Webb’s 2024 Technology Predictions: Yes, They Include a Lab-Made Human-Machine AI-Brain

AI, bio-technology, and a burgeoning ecosystem of interconnected wearable devices are converging, the Future Trends Institute predicts.

Adrian Pennington

March 14, 2024

Actionable Insights for Brands Navigating the Creator Economy

Deloitte Principal Dennis Ortiz says understanding consumer habits and the underpinnings of the Creator Economy are crucial to brand success.

Emily M. Reigart

March 13, 2024

NAB Show Amplified: Forecasting the Future of FAST

Alan Wolk, Co-Founder/Lead Analyst at TVREV, will be moderating the NAB Show session “The Future of FAST: Lessons Learned and What’s Next,” Tuesday, April 16 at 3 p.m.

Amplify Content Team

March 13, 2024

Both Consumers and Creators Need to Take Responsibility for AI Content

Adobe CEO Shantanu Narayen discusses how the company is incorporating AI to assist creators and its work to tackle misinformation.

Adrian Pennington

March 13, 2024

NAB Show Amplified: What Content Creators Need to Know for a Volumetric Video Future

Supersphere’s Lucas Wilson says video content is transitioning from 2D experiences on flat screens to immersive spatial experiences.

Adrian Pennington

March 13, 2024

Could AI Deconstruct Hollywood, Then Build It Anew for Everyone?

The radical production efficiencies afforded by generative AI will either collapse the content creation industry or crack it wide open.

Adrian Pennington

March 11, 2024

NAB Show Amplified: Generative AI’s Impact on Content Production

Leading AI and computer-vision researcher Dr. Hao Li will dive into the cutting-edge world of generative AI during his keynote presentation at the opening session of the 2024 NAB BEIT Conference

Amplify Content Team

March 11, 2024

Navigating the Creator Economy: AI Video Generators for Social Content

Learn about the most recent AI-powered video generation tools designed to improve and speed business and marketing communications.

Adrian Pennington

March 11, 2024

We’ve Been Here Before: AI Promised Humanlike Machines – in 1958

In 1958, the room-size Perceptron was hailed as a precursor to fully conscious machines that could walk, talk, see, write, and reproduce.

Amplify Content Team

March 11, 2024

What Role Should M&E Play in AI Ethics?

A new SMPTE report explains how artificial intelligence and machine learning are being used for production, distribution and consumption.

Adrian Pennington

March 10, 2024

How Brands Can Better Connect With Creators and Influencers (and Understand the Difference)

A new Deloitte survey explains what differentiates content creators from influencers and what drives consumer trust in brand endorsements.

Adrian Pennington

March 9, 2024

What Happens If (When) You Open AI’s Black Box?

Tech guru Jaron Lanier argues that we may need to adopt a new perspective to understand the strengths and limitations of AI.

Adrian Pennington

March 6, 2024

How Sun Serves as the Color-Killer in “Dune: Part Two”

Cinematographer Grieg Fraser used infrared cameras to shoot the black-and-white sequence in director Denis Villeneuve’s “Dune: Part Two.”

Adrian Pennington

March 6, 2024

“Feud: Capote vs. The Swans” Goes “Behind the Scenes” of the Black and White Ball With an Imagined Documentary

Series director Gus Van Sant travels back to 1966 for Truman Capote’s High Society New York ball, recreated as a Maysles-style documentary.

Adrian Pennington

March 4, 2024

A Framework for the Future of M&E: The Developments We Can Expect

Media industry consultant Doug Shapiro provides a framework for studying the value flow between creators, intermediaries and consumers.

Adrian Pennington

March 4, 2024

Tag, Search, Serve: What You Need to Know About Analytical AI

Look out for a new breed of AI tools for post-production that can tag, search and serve audio-visual assets with human-like intuition.

Adrian Pennington

March 4, 2024

Creator Economy Amplified: Lindsey Gamble on the Increasingly Blurred Lines of Influencer Marketing

Influencer marketing strategist and creator economy advisor Lindsey Gamble discusses key trends and his predictions for the future.

Jennifer Wolfe

March 4, 2024

The Creative Possibilities for AI Script Generators

From crafting compelling narratives to refining and optimizing every word, AI has taken center stage in the content production process.

Adrian Pennington

March 3, 2024

Weird is Wonderful: The Adventure of Editing “Poor Things”

Editor Yorgos Mavropsaridis, ACE discusses his collaboration with director Yorgos Lanthimos on the multi-Oscar nominated “Poor Things.”

Adrian Pennington

March 2, 2024

Generative “Eno” Documentary Reshapes the Film for Every Viewing

“Eno,” about the career of famed musician and visual artist Brian Eno, is billed as the world’s first generative cinematic documentary.

Adrian Pennington

March 1, 2024

What Six-Figure Creators Tell Us About Their Business(es)

Even if you’re not a so-called creator or don’t think you work in an adjacent industry, there are some compelling reasons to pay attention to this sector. 

Emily M. Reigart

February 29, 2024

Unlimited Possibilities in the Creator Economy: 2024 NAB Show to Feature Casey Neistat

YouTube star and filmmaker Casey Neistat, celebrated for his “Do What You Can’t” philosophy, will take the Main Stage at NAB Show 2024.

Jennifer Wolfe

February 28, 2024

Spies Like Us: The Collaborative Post on “Mr. & Mrs. Smith”

“Mr. & Mrs. Smith” editor and co-producer Greg O’Bryant talks about crafting the new Amazon Prime’s TV series from the makers of “Atlanta.”

Adrian Pennington

February 27, 2024

Navigating the Creator Economy: Leveraging AI for Influencer Marketing

Transforming influencer marketing, AI is a key trend for 2024 with enhanced content creation, improved discovery, and hyperpersonalization.

Jennifer Wolfe

February 27, 2024

How to (Comprehensively) Compare Cameras: HBO’s CAS at NAB Show

The HBO Camera Assessment Series is a feature-length movie design to demo cameras. NAB Show will screen the most recent assessment on April 15.

Cristina Clapp

February 23, 2024

What is Sora? Inside the New Generative AI Tool That Could Transform Video Production

OpenAI’s new text-to-video generative AI tool Sora could transform video production while also amplifying disinformation risks.

Amplify Content Team

February 22, 2024

AI Solutions for Climbing (Captioning) the Content Mountain

AI’s transcription capabilities are expected to expand over time, but currently AI transcription technology is not without its limitations.

Adrian Pennington

February 22, 2024

The Ambition to Make Movies More Accessible

Current closed captioning solutions for film screenings rely on captioning devices, which are often plagued with issues for users.

Adrian Pennington

February 22, 2024

OpenAI’s Sora: It’s the Beginning or the End of Video and Either Way It’s a Big Deal

OpenAI shares a first glimpse at its new generative AI text-to-video tool Sora, which instantly generates videos from just a line of text.

Adrian Pennington

February 20, 2024

AI Video Generators: Is This the Year We’ll See Feature Films?

Led by Google Lumiere, a new wave of AI video generators coming to market bring long form-quality narrative video one step closer.

Adrian Pennington

February 20, 2024

Generative AI Could Impact Hollywood Like… Well, Like the Invention of the Camera

Attention is turning to how generative AI will be not just used in production but how it will transform every aspect of storytelling.

Adrian Pennington

February 18, 2024

How Apple Makes the “Business Case” for Vision Pro

Despite AR’s lack of sustained success in the enterprise market to date, many new apps for the Apple Vision Pro target business users.

Adrian Pennington

February 16, 2024

“The Zone of Interest:” New Holocaust Film Powerfully Lays Bare the Mechanisms of Genocide

Writer and director Jonathan Glazer’s film “The Zone of Interest” uncovers the day-to-day banality of the horrors of the Holocaust.

Amplify Content Team

February 15, 2024

What’s Driving the AI-Era of Audience Engagement Join Us March 28 for an NABiQ Live Learning Session

Join the Capitalize community for NABiQ Deep Dive: Drive the AI-Era of Audience Engagement on NAB Amplify, scheduled for March 28 at 1 p.m.

Amplify Content Team

February 14, 2024

NAB Show and FMC Partner for AI Training and Certification Programs

NAB Show and FMC introduce digital and in-person AI training workshops and certifications, tailored for the M&E community. 

Amplify Content Team

February 13, 2024

The Creator Economy: What’s Now and Next?

Dive into the trends shaping the creator economy in 2024 via insights from Jim Louderback.

Emily M. Reigart

February 13, 2024

Navigating the Creator Economy: The Rise of Micro and Nano-Influencers

The need for authenticity and high engagement are reshaping influencer marketing strategies for brands towards micro and nano-influencers.

Jennifer Wolfe

February 11, 2024

These Are the Entertainment Industry Jobs That’ll Be Impacted by AI (Yes, Some for the Wrong Reasons)

Is your job is safe in the age of Gen AI? Your boss probably doesn’t think so, according to CVL Economics’ study on AI's impact on M&E jobs.

Emily M. Reigart

February 9, 2024

The Visual Poetry in “All Dirt Roads Taste of Salt”

DP Jomo Fray and director Raven Jackson employ the language and techniques of poetry for her debut feature “All Dirt Roads Taste of Salt.”

Adrian Pennington

February 8, 2024

Was It All a Dream? Developing the Visuals for “All of Us Strangers”

DP Jamie Ramsay, gaffer Warren Ewing and colorist Joseph Bicknell formed the “holy trinity” for developing the look of “All of Strangers.”

Jon Silberg

February 7, 2024

The Vision Pro Is One Step Removed From Reality — Is That a Bad Thing?

Spatial computing is still an experiment, but Apple has spent billions of dollars developing the Vision Pro using passthrough technology.

Adrian Pennington

February 4, 2024

What Consumer Technologies Could (Will) Change Media and Entertainment?

What does 2024 have in store for the media and entertainment industry? Lori H. Schwartz and Boaz Ashkenazy have some thoughts.

Emily M. Reigart

February 4, 2024

The Algorithm Abides: Have You Noticed a Certain… Sameness in Society?

Kyle Chayka considers the origins and inadvertent consequences of a society that consumes content via algorithmically driven newsfeed.

Emily M. Reigart

February 4, 2024

Navigating the Creator Economy: Social Commerce Is Everything

Driven by creator-led content, social commerce stands out as one of the most significant trends for marketers to watch out for in 2024.

Jennifer Wolfe

February 4, 2024

Reining in AI Means Figuring Out Which Regulation Options Are Feasible

Policymakers must understand the costs and benefits of AI regulation before enacting legislation, urges Purdue University’s Saurabh Bagchi.

Amplify Content Team

January 31, 2024

Watch This: Refik Anadol, “AI Is an Extension of My Mind”

One of contemporary art's most innovative creators, Anadol considers generative AI as his artistic collaborator.

Amplify Content Team

January 30, 2024

It’s the Remix: Sarah Sze and the Role of AI in Art

Sarah Sze shares her perspective on the intersection of generative AI and the fine arts, as well as how we should think about AI as creators.

Amplify Content Team

January 28, 2024

Deepfakes, Disinformation, Data Leaks: Being Online Is… Not Great

The WEF highlights AI-generated mis- and disinformation as the main issue impacting global politics and security over the next two years.

Adrian Pennington

January 28, 2024

Redefine the Future of AI Content Delivery: Join Us February 29 for the (Second) NABiQ Live Challenge!

NAB Amplify’s “NABiQ Deep Dive” live workshop series continues with “Redefine the Future of AI Content Delivery” on February 29.

Amplify Content Team

January 28, 2024

This Is Actually a Very Self Aware AI-Generated Documentary

British filmmaker Alan Warburton’s short film “The Wizard of AI” explores the wonder and panic that artists face with generative AI.

Jennifer Wolfe

January 28, 2024

How to Protect Your Data Privacy: A Digital Media Expert Provides Steps You Can Take

Media scholar Nathan Schneider explains why data privacy is crucial and lays out steps for achieving it in our increasingly connected world.

Amplify Content Team

January 23, 2024

Generative AI for Content Creation: The (First) NABiQ Live Challenge

NAB Show introduces “NABiQ Deep Dive,” a series of virtual challenges and live workshops leading up to the in-person event in Las Vegas.

Amplify Content Team

January 23, 2024

Is This New Era of Spatial Computing Really… New? Or Are We Just Remaking the Metaverse?

Spatial computing has been adopted by Apple to describe its latest “wearable,” Vision Pro. But there are those wondering if this isn't the metaverse by another name.

Adrian Pennington

January 23, 2024

“Presence:” Shooting Steven Soderbergh’s Ghost Story (From the Ghost’s POV)

Here’s how director Steven Soderbergh shot the supernatural “Presence” entirely from the ghost’s perspective.

Adrian Pennington

January 21, 2024

Like, Share, Subscribe, Attend: What’s on the Schedule for Our Creator Lab

The 2024 NAB Show will feature Creator Lab, a new show floor experience helmed by Jim Louderback and Robin Raskin.

Amplify Content Team

January 21, 2024

Navigating the Visual (and, By Extension, Ethical) Landscape of Generative AI

AI has a visual plagiarism problem, raising legal challenges and the urgent need for industry collaboration in ethical AI development.

Jennifer Wolfe

January 18, 2024

Darkness and Light (But Mostly Darkness): Production on “True Detective: Night Country”

Showrunner, writer and director Issa López discusses her approach to the new season of anthology series “True Detective: Night Country.”

Adrian Pennington

January 17, 2024

Hollywood and GenAI: I Think (Hope) This Is the Beginning of a Beautiful Friendship

Amid fears over the use of generative AI in Hollywood, artificial intelligence seems less likely to replace humans than to assist them.

Adrian Pennington

January 16, 2024

“The Boy and the Heron:” Studio Ghibli Storytelling Goes in a New (Digital) Direction

The film balances the darkness of change and war (always implied, never seen) with a fantastical world of vibrant creatures and characters.

Adrian Pennington

January 16, 2024

AI Concerns: Copyrights, Costs and, Of Course, Apocalyptic Consequences

The MIT Technology Review’s Will Douglas Heaven poses key questions to bear in mind as the generative AI revolution unfolds in 2024.

Adrian Pennington

January 14, 2024

Past and Present Intersect in Steve McQueen’s “Occupied City”

Oscar-winning director Steve McQueen’s four-hour documentary feature, “Occupied City,” provides two simultaneous portraits of Amsterdam.

Adrian Pennington

January 11, 2024

Navigating the Creator Economy: There Are Many (Many) Business Models

The Creator Economy is reshaping digital advertising, offering brands authentic engagement and accelerating the consumer purchase journey.

Jennifer Wolfe

January 10, 2024

AI Is Here — and Everywhere: Researchers Look at the Challenges for 2024

Researchers look ahead and anticipate the issues AI developers, regulators and everyday consumers are likely to face in 2024.

Amplify Content Team

January 9, 2024

What AI Can Do for the Creator Economy

“I really see the potential for creators to use AI to allow them to do more, be more creative, become superheroes,” says Jim Louderback.

Emily M. Reigart

January 7, 2024

Can Content Credentials Can Defeat Deepfakes (in Elections and Beyond)?

To counter the threat of deepfakes, media companies are making moves to embed news-related video and still images with authenticity tags.

Adrian Pennington

January 7, 2024

Yep, Every Business Is Now a Content Business

Creator collaborations are more than just a trend; they are a key component of any successful modern marketing strategy.

Adrian Pennington

January 4, 2024

Jaron Lanier: Is Data Dignity the Answer for Regaining “Control” of AI?

Technologist Jaron Lanier argues that reconceiving AI as a social collaboration opens up new strategies for long-term economics and safety.

Adrian Pennington

January 2, 2024

Jim Louderback: Want To Grow Your Creator Business? Get a COO

Creator COO will be the hot new job category for MBAs according to “Inside the Creator Economy” editor and publisher Jim Louderback.

Adrian Pennington

January 2, 2024

With the End of the Hollywood Writers and Actors Strikes, the Creator Economy Is the Next Frontier for Organized Labor

The creator economy is the next front for organized labor as creators demand to be seen as entertainers worthy of basic labor protections.

Amplify Content Team

January 2, 2024

M&E Technologists Look Towards 2024

From AI to Zero Trust, our industry experts anticipate the biggest technology trends for the year.

Amplify Content Team

January 1, 2024

Registration Is Open for 2024 NAB Show, Held April 13-17 in Las Vegas (Plus, Some Discount Codes for Amplify Readers!)

Registration is open for NAB Show, April 13-17, 2024, with a focus on AI, streaming universes, virtual production, and the creator economy.

Amplify Content Team

January 1, 2024

AI’s Authenticity Problem

Merriam-Webster's Peter Sokolowski says 2023 represented “a kind of crisis of authenticity.” It's easy to point to AI's role.

Amplify Content Team

December 26, 2023

The Polarized Perceptions of Our AI Future

There's a debate about the future of AI, between “doomers” who only see death and “accelerationists” who preach AI utopianism.

Adrian Pennington

December 26, 2023

Is It Technology Dread or Imminent Apocalypse? (Both?) Asking Sam Esmail

The writer-director discusses his new “disaster” movie, “Leave the World Behind,” that explores our over-reliance on technology.

Adrian Pennington

December 19, 2023

What Comes Next for the Creator Economy? (Um, Apart from That $480 Billion)

Continued growth will be driven by marketing through short-form videos on platforms like Instagram, TikTok, and YouTube.

Adrian Pennington

December 18, 2023

How Erik Messerschmidt Post-Produced His Cinematography for “The Killer”

Cinematographer Erik Messerschmidt employed a blend of practical and digital techniques for David Fincher’s latest film, “The Killer.”

Julian Mitchell

December 15, 2023

Misinformation Experts Explain Why and How You Can Develop the Power to Resist Deepfake Videos

Two misinformation experts explain why you’re not that good at detecting fake videos and how you can develop the power to resist them.

Amplify Content Team

December 15, 2023

Editor Shelly Westerman Solves the (Post Workflow) Mysteries for “Only Murders in the Building”

“Once you hear the words spoken, you hear the rhythms, you start to get an idea in your head, and you can begin visualizing an episode.” 

Jon Silberg

December 14, 2023

Translating “The Last of Us” From One Screen to Another

At NAB Show, “Last of Us” producer Craig Mazin discusses the “luck” involved in assembling the right team for the show’s production and post.

Amplify Content Team

December 14, 2023

Editing “All of Us Strangers:” Shifts Between Real and Imagined

Filmmakers Andrew Haigh and Jonathan Alberts discuss how they blended supernatural elements into the deeply personal “All of Us Strangers.”

Adrian Pennington

December 13, 2023

“Poor Things:” Making This Crazy Fantasy a Reality

Cinema auteur Yorgos Lanthimos’s “Poor Things,” combines cutting-edge virtual production methods with old-school filmmaking techniques.

Adrian Pennington

December 12, 2023

How “Napoleon” Editors Sam Restivo and Claire Simpson Conquered the Film’s Massive Amount of Multi-Camera Media

Editor Sam Restivo discusses the process of making Ridley Scott’s “Napoleon” alongside the director’s longtime editor Claire Simpson.

Adrian Pennington

December 11, 2023

How Martin Scorsese and Thelma Schoonmaker Reworked and Reframed “Killers of the Flower Moon”

Editor Thelma Schoonmaker, ACE considers the challenges of her 22nd collaboration with Martin Scorsese, “Killers of the Flower Moon.”

Adrian Pennington

December 11, 2023

Napoleon Director Ridley Scott is Calling on Historians To “Get a Life” — and He Has a Point

Historical accuracy isn’t a problem in Ridley Scott’s “Napoleon,” a historian argues, but a failure to ground the emperor’s motivations is.

Amplify Content Team

December 11, 2023

“Napoleon:” Ignore the Griping Over Historical Details, Ridley Scott’s Film Is a Meditation On the Madness of Power

As meditation on the madness of power, a cultural studies professor argues that Ridley Scott’s “Napoleon” needn’t be historically accurate.

Amplify Content Team

December 10, 2023

Deloitte Anticipates 2024 Will Be a “Transitional” Year for Generative AI

Deloitte’s annual Technology, Media and Telecoms report highlights generative AI, sustainability and monetization in its preview of 2024.

Cristina Clapp

December 10, 2023

Survey Says: In 2024, Gen AI Will Aid Creativity, Hurt Authenticity

An increase in creativity will be AI’s biggest impact on the creator economy, say 30% of content creators polled by video platform Artlist.

Emily M. Reigart

December 10, 2023

AI for M&E: Things Are Going to Get Complicated

Battle lines will be drawn in case law, proprietary versus open-source technology, and Hollywood studios versus everyone else.

Adrian Pennington

December 7, 2023

Bring Your Own AI (BYOAI) If You’re Planning to Transform the Workplace

Industry analyst Forrester predicts wide adoption of bring-your-own-AI (BYOAI) tools, with organizations struggling to manage the impact.

Adrian Pennington

December 7, 2023

Power to the People: A Social History of the Internet

The history of the internet is as significant, maybe more significant, told from the lens of the users and creators.

Adrian Pennington

December 4, 2023

Lia Haberman: When Working With Creators, It’s All About Alignment

When working with a creator, Lia Haberman emphasizes, “It's not a one size fits all solution” for businesses.

Emily M. Reigart

December 1, 2023

Taryn Southern: AI Is Your Full Stack Creative Team and You’re the Director

Content creator and AI artist Taryn Southern shares practical tips for using AI to transform the creative process and your storytelling.

Adrian Pennington

December 1, 2023

ChatGPT Turns 1: The AI Chatbot’s Success Says as Much About Humans as Technology

Throughout this breakout year, ChatGPT has revealed the power of a good interface and the perils of hype, and it has sown the seeds of a new set of human behaviors.

Amplify Content Team

November 28, 2023

Jaron Lanier: We Need AI Regulation and Data Provenance (ASAP)

Tech visionary and Microsoft "Prime Unifying Scientist" Jaron Lanier calls for regulation in AI, in the interest of society... and Big Tech.

Adrian Pennington

November 25, 2023

Social Commentary But Make it Cinematic: Production for “In a State of Change”

Filmmakers Donal Boyd and Frank Nieuwenhuis sought to help people understand the impact of climate change on Iceland’s glaciers and on Icelanders.

Emily M. Reigart

November 25, 2023

How Influencer-Generated Content Has Become Core to Brand Strategies

The creator economy emerges as a powerful force in the digital marketing landscape, reshaping the way brands connect with consumers.

Adrian Pennington

November 20, 2023

Does the Biden AI Executive Order Raise Red Flags for M&E?

The White House’s directive to create “standards and best practices for detecting AI-generated content and authenticating official content” is important for creators and media companies to keep an eye on.

Emily M. Reigart

November 20, 2023

“The Africas:” How Do You Capture “the Soul” of a Place?

The latest travel film by Grafton Create utilized the Sony FX6, “the obvious choice” for the low-light imagery they wanted.

Emily M. Reigart

November 20, 2023

Rewriting the Visual Rules for “The Hunger Games: The Ballad of Songbirds and Snakes”

The Hunger Games are back with director Francis Lawrence and cinematographer Jo Willems, this time as a prequel.

Adrian Pennington

November 20, 2023

Gavin Guidry: How to Get Great Content From/With/By Creators

Brands that “prioritize community and build authentic creator relationships” will benefit from influencer marketing, says Gavin Guidry.

Adrian Pennington

November 20, 2023

“Saltburn” Is Debauched and Depraved But It Looks Like a Caravaggio Painting. So Let’s Start There.

Director Emerald Fennell’s film is part queasy satire, part gothic horror... and Linus Sandgren shoots it like a dream.

Adrian Pennington

November 20, 2023

Empire State of Mind: Creativity and Social Collaboration at NAB Show New York

Celebrating creativity, Dushawn (Dusan) Jovic was announced as the winner of the “Empire State of Mind” photo contest at NAB Show New York.

Jennifer Wolfe

November 19, 2023

Russell Wald: How We Could/Should Manage AI Media

Calls for national regulation of AI is growing amid a looming Presidential election and fears that more deepfake videos will be unleashed.

Adrian Pennington

November 19, 2023

Ah, Youth: How Oliver Curtis Captures That Exuberance for “The Buccaneers”

Curtis used no-cut "oners," swirling camera moves, a contrasted lighting pattern, and a large format sensor combined with portrait lenses.

Adrian Pennington

November 18, 2023

How AI Reunited The Beatles for “Now and Then”

The “new” Beatles song “Now and Then” utilized the same AI technology that director Peter Jackson employed for documentary “Get Back.”

Adrian Pennington

November 16, 2023

Virtual Production Isn’t Just a Technology, It’s Now a New Way of Thinking

Virtual production experts illuminate how this rapidly-advancing field is reshaping collaboration and creative workflows.

Jennifer Wolfe

November 12, 2023

How Juliana Broste Takes Her Video Studio to Go

Filmmaker and host Juliana “Traveling Jules” Broste offers tips for creating an effective and practical studio while traveling.

Emily M. Reigart

November 12, 2023

Evan Shapiro: “What’s Next” for Media in the User-Centric Era — Part 1

Media universe cartographer Evan Shapiro examines the pivotal shift to a user-centric era of media, supported by new consumer research.

Jennifer Wolfe

November 12, 2023

Evan Shapiro: “What’s Next” for Media in the User-Centric Era — Part 2

Evan Shapiro presents his “7 Rules of Gravity” with actionable steps for building a sustainable media business and thriving in this new era.

Jennifer Wolfe

November 12, 2023

How Creators Are Upgrading Their Workflows With AI

Elena Piech, creative producer at ZeroSpace, shows how AI can allow you to “do more of the creative decision making.”

Adrian Pennington

November 7, 2023

Are Virtual Anchors Heading to Your Local News Broadcast?

Defiance Media’s Marc Scarpa shares his company’s approach to creating a custom virtual news Anchor, Raxana.

Adrian Pennington

November 7, 2023

What ABC News Means About Its Media (Technology) Trifecta

ABC News executive director of media & technology Fabian Westerwelle and LTN CTO Brad Wall compare approaches to technology decision-making.

Jennifer Wolfe

November 7, 2023

Consider Creators As You Would Any Other Media Entrepreneur, Say Gary Vee and Taylor Lorenz

While this job “has the worst reputation,” Lorenz says, “It's actually incredibly, incredibly hard. You [have] to be a great storyteller.”

Emily M. Reigart

November 6, 2023

Show Us What You Got: Our 2024 Call for NAB Show Speakers Is Open

Proposals for conference sessions, panels, exhibition floor theaters, speakers and more are now being accepted for the 2024 NAB Show!

Amplify Content Team

November 5, 2023

“My Ken’s Job Is Camera:” Adrian Per’s Perspectives on Storytelling

Even in short-form video, explains filmmaker and content creator Adrian Per, “You still want to keep the basic principles of storytelling.”

Emily M. Reigart

November 5, 2023

Evan Shapiro Navigates the “Dark Room:” How Data and Engagement are Shaping the Future of FAST

Evan Shapiro and Justin Evans examine how data analytics and engagement are critical in the maturation of Free Ad-Supported Television (FAST)

Jennifer Wolfe

November 5, 2023

Taylor Lorenz: How the Creator Economy Became… an Economy

“Extremely Online” is WaPo columnist Taylor Lorenz’s creator-centric chronicle of social media and the birth of the creator economy.

Emily M. Reigart

October 29, 2023

Consumer-Centric: Evan Shapiro’s Vision for M&E

Media universe cartographer Evan Shapiro asserts that the M&E industry has entered into a new, user-centric era focused on consumers’ needs.

Jennifer Wolfe

October 28, 2023

As Broadcast and Cinema Workflows Converge, Everyone (Everyone!) Has Something to Learn

Surella CEO Mike Nichols compares broadcast and cinema workflows — how they differ (or the same) and how productions can benefit from each.

Adrian Pennington

October 23, 2023

Virtual Production: How to Shift Your Perspective

“When I think about virtual production, I think much, much more holistically,” Christina Lee Storm says. It's not just a volume or a stage.

Emily M. Reigart

October 22, 2023

2023 NAB Show New York to Feature 55 New Exhibitors and Many, Many New Products and Services

NAB Show New York will feature 55 first-time exhibitors on the show floor and will showcase a number of new products and services.

Amplify Content Team

October 22, 2023

Evan Shapiro: The Consequences of M&E’s “Short-terminalism”

Evan Shapiro is worried that both leadership failures and failures to speak up are dooming M&E to a slow death from “short-terminalism.”

Emily M. Reigart

October 18, 2023

Production and the Planet: Join the Sustainability Conversation

We’ll explore the steps to take for sustainable production during an NAB Show New York panel produced with ICG IATSE Local 600.

Amplify Content Team

October 17, 2023

Evan Shapiro: We “Need a Holistic CTV Strategy”

FAST is now both incredibly popular and immensely disjointed, even “more fragmented than cable TV used to be,” says Evan Shapiro. 

Emily M. Reigart

October 17, 2023

Evan Shapiro Amplified: Welcome to the User-Centric Era of Media & Entertainment

Media universe cartographer Evan Shapiro warns that the industry has entered new era, which companies will disregard at their own peril.

Amplify Content Team

October 17, 2023

Casey Neistat: Create First and the Money Will Follow

Casey Neistat is most famous as a YouTuber, but that wasn’t his goal... his career “wasn't an option” when he started creating videos. 

Emily M. Reigart

October 17, 2023

Get It All at the NAB Show New York’s Insight Theater

Get in on key trends and powerful intel at NAB Show New York’s Insight Theater.

Amplify Content Team

October 16, 2023

Creators Are Brands — and Brands Mean Business

“To really, truly have a robust economy, we need a lot of different business models,” explains Bamboo’s Nick Urbom.

Emily M. Reigart

October 16, 2023

Video for Good Is Good for Video

Understanding (and expanding) the social impact of video, with guidance from Telly Awards managing director Amanda Needham

Emily M. Reigart

October 15, 2023

Cinematographer Sarah Whelden: What It Takes to Collaborate

Whelden believes that a DP's role is to help the director execute their vision, while also making sure that the best ideas are heard.

Emily M. Reigart

October 15, 2023

TV2025 to Explore AI at NAB Show New York

The C-Suiter's Guide to AI: Cutting Costs & Finding New Revenue will be held Wednesday, October 25 at 2:25 p.m. as part of TV2025. 

Amplify Content Team

October 15, 2023

How #GALSNGEAR Is Going to Get “Tequity”

Upskilling is crucial to everyone’s career, but Amy DeLouise notes women are often part of “the leaky pipeline.” #GALSNGEAR plans to fix it. 

Emily M. Reigart

October 11, 2023

How the Creator Economy Extends Beyond M&E

“It's really hard to find an actual vertical that doesn't have creators pretty dominant," says Jellysmack President Sean Atkins.

Emily M. Reigart

October 11, 2023

Audience Expansion Is About More Than Content for Peacock’s Quincy Olatunde

Quincy Olatunde discusses Peacock's expansion into 50 African markets through a partnership with Multichoice, emphasizing localization and community.

Emily M. Reigart

October 10, 2023

Here’s Your Virtual Anchor for the Nightly News

Marc Scarpa, the founder and CEO of Defiance Media, shares his company’s approach to creating custom virtual news anchor Raxana.

Adrian Pennington

October 4, 2023

How M&E and AI Are (Cautiously, Conscientously) Making It Work

A panel of industry experts discuss practical use cases for AI, and how to relieve potential fears associated with the technology.

Adrian Pennington

October 3, 2023

New York Stories: Register for Our Photo+Video Lab October 25-26

Aimed at still and video content creators, the exclusive-to-NAB Show New York Photo+Video Lab includes meetups, demos, workshops and more.

Amplify Content Team

October 2, 2023

How Yolanda Hoskey Visually Catalogs the Black Experience

Learn from New York portrait photographer Yolanda Hoskey, one of the guides leading the Fujifilm Photowalks at NAB Show New York.

Emily M. Reigart

October 1, 2023

Virtual Production: It’s a Real-Time, In-Camera Love Affair

Get a preview of NAB Show New York with out exclusive Q&A with industry experts using virtual production as their go-to production method.

Jennifer Wolfe

September 27, 2023

Tech That’s a Catalyst for Creativity

A trio of industry pros discuss current technology trends pushing the boundaries of storytelling as a prelude to NAB Show New York.

Jennifer Wolfe

September 26, 2023

“Empire State of Mind” Celebrates Creativity at NAB Show New York

The “Empire State of Mind” photo contest is open now, with the winners to be announced at NAB Show New York by Bamboo’s Nick Urbom.

Jennifer Wolfe

September 25, 2023

Calling All Creators: Join Us at the Visual Storytelling Conference

Held Oct. 26, the conference is for photographers and online video creators who want to build their businesses and expand their skillsets.

Amplify Content Team

September 21, 2023

Crime Scenes: Editing “Only Murders in the Building”

"Once you hear the word spoken, you hear the rhythms, you start to get an idea in your head, and you can begin visualizing an episode."       

Jon Silberg

September 19, 2023

Making Content as a Mobile Creator

“The tools are literally telling you as a creator, ‘You now have more power in your hand, go do something with it.’”

Emily M. Reigart

September 17, 2023

Strange New Worlds: Evan Shapiro Expands His Search for the Media Universe

Evan Shapiro's latest map of the media universe has a new look. (And if you think that the resemblance to old-school video games is coincidental, you're fooling yourself.)

Emily M. Reigart

September 17, 2023

Make Connections, Share Some S’mores at NAB Show New York’s Campfire Sessions

NAB Show New York invites you to participate in our campfire-style networking sessions, designed to facilitate connection and learning.

Amplify Content Team

September 15, 2023

AI Creative Summit: Your New Workflows, Our New Event

Aimed at empowering creatives, the AI Creative Summit will be held at NAB Show New York Oct. 24-25.

Amplify Content Team

September 15, 2023

Expand Your Business, Evolve Your Skillset at Post|Production Conference NYC

The PPC NYC programming is produced in partnership with FMC and comprises 24 sessions designed for production and post pros.

Amplify Content Team

September 11, 2023

The NAB Show New York Events You Can’t Miss

With so much to do at NAB Show New York, it can be overwhelming to make your plan, so the NAB Amplify team is sharing our can't-miss list.

Amplify Content Team

September 11, 2023

The Everyday Benefits of Automation for Post

Post-production consultant Jeff Greenberg reviews AI-assisted post-production tools to revolutionize your video and music editing process.

Adrian Pennington

September 11, 2023

Evan Shapiro Amplified: Rebuilding the Industry

Media universe cartographer Evan Shapiro charts a course through the current media apocalypse towards rebuilding the industry.

Amplify Content Team

September 10, 2023

Data and Creativity Taste Great Together

Learn how data can drive the creative process with a conversation with Liz Huszarik, Brooke Karzen and Tricia Garret Melton

Emily M. Reigart

September 8, 2023

Street Scenes: Join Our Fujifilm Photowalks at NAB Show New York

Interested in exploring Hudson Yards with a camera, lighting, a model, and a guide? Sign up for the Fujifilm Photowalks at NAB Show New York.

Amplify Content Team

September 5, 2023

AI Scores in the Top Percentile of Creative Thinking (No, Seriously)

Blending novelty and utility, generative AI is closer to human creativity than you think, argues University of Montana professor Erik Guzik.

Amplify Content Team

September 5, 2023

AI: How Media Pros Are Moving from Panic to Practicality

We need to take a longer-term view of AI as a tool to speed production but not one that replaces human talent, a panel of experts say.

Adrian Pennington

August 30, 2023

NAB Show New York: Insight Theater Top 6

With so much to see and do at NAB Show New York, it can be overwhelming to make your game plan, so we curated a few must-see sessions in the Insight Theater.

Amplify Content Team

August 28, 2023

Demystifying the Color Pipeline

A very complex color pipeline has evolved in production and post, with many formats and deliverables along the way.

Jon Silberg

August 23, 2023

Get It To Go: The Gear You Need for Remote Production

Douglas Spotted Eagle shares his expertise on what equipment has proven the most useful for remote and on-the-go productions.

Amplify Content Team

August 23, 2023

Why Creative Pros Need to Know (More) About AI

If you’d like a preview of our AI Creative Summit, workflow specialist and conference program manager Gary Adcock is your guy.

Jon Silberg

August 22, 2023

AI and the (Near) Future of Work

AI is a given for our future, but neither positive nor negative impacts are a foregone conclusion. We still have many choices to make about GenAI.

Emily M. Reigart

August 21, 2023

How Do You Fairly Compare Cameras? Well, Here’s HBO’s CAS

The HBO Camera Assessment Series is a feature-length movie that employs staged scenes to demonstrate the strengths—and weaknesses—of cameras.

Cristina Clapp

August 21, 2023

Evan Shapiro Amplified: You Are More Than Your Bio

SkillUP! and unlock the full potential of your career in Media in Part 2 of our Q&A with media universe cartographer Evan Shapiro.

Amplify Content Team

August 17, 2023

AI and the Future of the Creative Industries

Thrown into sharp relief by the Hollywood strikes, the debate over human creativity versus generative AI has become a battleground.

Jennifer Wolfe

August 16, 2023

Traveling Jules Tells All: How to Perfect Personal Storytelling

"Telling your own story, that's the best part," content creator Juliana Broste says. "You are in control of what elements are included, what elements are not, and how you want them to feel."

Emily M. Reigart

August 14, 2023

Strategies for Social Video Storytelling

Douglas Spotted Eagle shares best practices for creating effective video for social media marketing campaigns.

Emily M. Reigart

August 13, 2023

NAB Show New York: Top 3 for Photographers

With so much to see and do at NAB Show New York, it can be overwhelming to make your game plan, so we curated some ideas tailored to photographers.

Amplify Content Team

August 13, 2023

NAB Show New York: Top 4 for Filmmakers and Cinephiles

This year's NAB Show New York is full of content and hands-on learning opportunities, on and off the show floor. We curated a few ideas for filmmakers.

Amplify Content Team

August 11, 2023

Paul Dugdale: Shooting Cinematic Live Performances

Live concert director Paul Dugdale explains his approach to capturing live performances, including how he captures a performer’s energy.

Adrian Pennington

August 9, 2023

AI Imaging Tools to Refine and Define (But Not Replace) Your Work

Fine art photographer Angela Andrieux demonstrates how to use AI tools to sharpen and up-res still photos or pull detail out of the shadows.

Adrian Pennington

August 9, 2023

Cine+Live Lab Returns to NAB Show New York

NAB Show New York attendees are encouraged to "explore the synergies between live broadcast and cinema" through Cine+Live Lab.

Amplify Content Team

August 8, 2023

Evan Shapiro to Predict “What’s Next” for the Media Industry at NAB Show New York Keynote

Our “official unofficial cartographer,” Shapiro will use this keynote to lay out the next era of media, whether we're ready for it or not.

Amplify Content Team

August 7, 2023

Evan Shapiro Amplified: (EM)Power Your Career and SkillUP!

SkillUP! and unlock the full potential of your career in Media & Entertainment in Part 1 of our Q&A with media cartographer Evan Shapiro.

Amplify Content Team

August 7, 2023

Philip Grossman: Production in Impossible Places

Cinematographer/photographer Philip Grossman on how to reach, explore and capture imagery at some of the world’s most “impossible” places.

Adrian Pennington

August 4, 2023

Jon Radoff: Why Creativity Will Be Critical in an AI-Driven Society

Radoff explains his vision for putting creative power in the hands of everyone, not a handful of centralized gatekeepers.

Adrian Pennington

August 2, 2023

Whether You’re a Photographer or Cinematographer or Both, Here’s How to “Think Like a Filmmaker”

The transition from still photographer to cinematographer should be simple, right? That's what Jeff Berlin thought.

Jon Silberg

July 31, 2023

Futurists Agree “AI Won’t Be the Hollywood Version”

The speed at which AI is advancing has shocked most experts in the field, but others think our fear is misplaced and see cause for optimism.

Adrian Pennington

July 27, 2023

Understanding LED Stage Architecture

LED cinematographer Erik “Wolfie” Wolford presents a detailed demonstration of virtual production technology and techniques at ETC.

Jon Silberg

July 25, 2023

AI Is Everywhere: Where Did It Come From, Where Is It Going?

Video Learning Lab host and tech advocate Gary Adcock navigates the fast-paced evolution of AI, from chatbots to managing stock portfolios.

Jon Silberg

July 12, 2023

Virtual Production: Expectations vs. Reality

Virtual production supervisor Sam Nicholson, founder and CEO of Stargate Studios, shares his insights into OSVP at the 2023 NAB Show.

Adrian Pennington

July 12, 2023

Evaluating LED Panels for Virtual Production

Experts analyze LED panels for virtual production, highlighting the importance of color accuracy, contrast, and on-camera integration.

Jon Silberg

July 12, 2023

Collaborative Competition: The State of the Industry for Virtual Production

Top industry players discuss virtual production’s growth, collaborative competition, and importance of sharing knowledge.

Jon Silberg

July 12, 2023

Evan Shapiro: Building a Career in Media As “You, Inc.”

Media cartographer Evan Shapiro explains how to unlock the power of personal branding and take control of your career path with “You, Inc.”

Jennifer Wolfe

June 28, 2023

What’s Happening at This Year’s NAB Show New York

Reconnect with industry professionals at NAB Show New York, scheduled to take place October 24-26, 2023 at the Javits Center.

Amplify Content Team

June 22, 2023

Sorry, AI: Intelligent Storytelling Still Requires Human Creativity

AI for production should be thought of and used as an assistant, according to technologist and “Fathead” producer Tom Thudiyanplackal.

Adrian Pennington

June 20, 2023

Vying for Eyes: Investments in the Attention Economy

A panel of experts at the 2023 NAB Show shared their advice on how to grab viewers’ attention in three seconds or less, or risk losing them.

Adrian Pennington

June 15, 2023

Evan Shapiro: What’s Changing (and Changed) in Media Consumption

Media cartographer Evan Shapiro delves into the mind of the modern media consumer, providing analysis of the latest audience data.

Jennifer Wolfe

June 14, 2023

The Mr. Beast Game Show, TikTok OH NO, and the Truth About Instagram Algorithms

Mr. Beast wants to produce TV, collective action for the creator economy, weird new chatbots, and algorithm insights from Adam Mosseri.

Amplify Content Team

June 12, 2023

Jim Louderback: Twitch Enrages Creators Again — Why Can’t they Learn? Plus the Dark Side of Baby Gronk and Good News for Shorts Creators!

Twitch turmoil, Baby Gronk, Shorts improvements, what Apple’s new headset means for creators, and much more!

Amplify Content Team

June 11, 2023

The Metaverse Unleashed: Exploring the Convergence of Entertainment and Enterprise

A panel of industry leaders at the 2023 NAB Show explored the potential for immersive experiences in both entertainment and enterprise.

Jennifer Wolfe

June 4, 2023

What’s Behind the $100 Billion+ Creator Economy (Hint: It’s Not Creativity)

Comprising over 200 million people globally, the creator economy is an industry pegged to reach more than $100 billion by the end of 2023.

Adrian Pennington

May 31, 2023

Jim Louderback: YouTube Algorithm Insider Explains What’s New, and Revelations from an Expert Model of the Creator Economy

New insights on audience satisfaction and content optimization from YouTube’s internal algorithm czar plus copyright challenges.

Amplify Content Team

May 30, 2023

How Productions Can Meet the Industry’s Climate Goals

A panel of experts discuss strategies for achieving the PGA’s ambitious call to action to reduce carbon emissions by 50% by the year 2030.

Jennifer Wolfe

May 24, 2023

Digital Worldbuilding: The Next Data-Driven Experiences

A 2023 NAB Show session explored how digital and physical experiences can be combined into hybrid events using mixed reality technologies.

Adrian Pennington

May 22, 2023

Jim Louderback: YouTube’s Massive Impact on the US Economy, a Brandcast Touchdown, and Updates on TikTok’s Montana Mess

Updates from YouTube’s Brandcast and NFL Chief Roger Goodell's surprise appearance, also new unskippable ads and AI for advertisers.

Amplify Content Team

May 20, 2023

How Everyone (Not Just Tom Hanks) Can Maintain Control of Their Digital IDs

Hollywood stars can have their digital likenesses copyrighted and managed by talent agencies, but we should all control our own digital IDs.

Adrian Pennington

May 17, 2023

Advice for Content Creators Who Want to Be Content Entrepreneurs

Content Inc. host Joe Pulizzi and Creator Science founder Jay Clouse dissect the anatomy of what makes creators and influencers tick.

Adrian Pennington

May 16, 2023

Jim Louderback: Get Paid for Views, Not Ads; Meta’s Surprising New Strategy; and Influence Beats Work for Young Adults

Meta innovates, creators quit, Google flips, and much more with this week’s “Inside the Creator Economy.”

Amplify Content Team

May 15, 2023

Navigating the Creator Economy: A Deep Dive with Industry Experts at the 2023 NAB Show

The 2023 NAB Show session, “The Independent Age in the Creator Economy,” offered expert insights into brand partnerships and more.

Jennifer Wolfe

May 15, 2023

Calling All Creators: Visual Storytelling Conference Launches Online June 17

Join a community of creators and learn how to tell your story for free at the Visual Storytelling Conference presented by Future Media.

Amplify Content Team

May 15, 2023

How to Build a Business in the Creator Economy

Making a living in the creator economy requires a business approach to revenue generation and management, even at a small scale.

Adrian Pennington

May 12, 2023

Take Your Skills to the Next Level with the Director of Photography Creative Conference, Online May 19

The DP Creative Conference is a hybrid training event for camera operators, digital imaging techs, and other camera and sound crew members.

Amplify Content Team

May 12, 2023

Go Beyond the Cloud with the Remote Production Conference, Online May 18

The Remote Production Conference is a free full-day online conference highlighting the tools and technologies enabling remote production.

Amplify Content Team

May 9, 2023

Building Your Own Production Studio

A panel of experts share their insights into constructing the ultimate DIY creator studio setup.

Jennifer Wolfe

May 8, 2023

Building the Next-Gen Studio: Why Sustainability in Media Matters

The 2023 NAB Show spotlights the M&E industry’s efforts to consider sustainability in a panel discussion of experts on the Main Stage.

Jennifer Wolfe

May 8, 2023

Jim Louderback: The TikTok-YouTube Ad Battle, Text Comes to AI Images, BlueSky and More

The latest developments in the short-form video space, where YouTube and TikTok are battling for your attention and money.

Amplify Content Team

May 2, 2023

Dreams and (Extended) Realities: The Future of Immersive Media

A panel discussion at NAB Show featuring Jake Zim of SPE and Aaron Grosky of Dreamscape explored the current state of and future for immersive media

Adrian Pennington

May 1, 2023

Jim Louderback: The Root of YouTube’s Revenue Decline, And Why Being a Creator Is the Ultimate Career Hack

Ad pullback continues as YouTube revenue declines. New Gen AI breakthrough adds recursion and autonomy.

Amplify Content Team

May 1, 2023

IABM Reports “Mood Darkening” for Media Technology Vendors

The IABM’s latest benchmark report finds that economic headwinds have negatively affected business confidence and M&E business models.

Adrian Pennington

April 30, 2023

NAB Show Announces Recipients of Excellence in Sustainability Awards

The awards recognize outstanding innovations in media technology that promote conservation and reusability of natural resources.

Cristina Clapp

April 28, 2023

It’s a New View of Premium Content As IMAX Goes Beyond the Big Screen

The “IMAX Beyond the Big Screen” panel at the 2023 NAB Show discussed how the large-format company is bringing content to the home screen.

Jennifer Wolfe

April 26, 2023

AI Copyright Law Must Also Account for the Creators/Users/Prompters

By keeping the interests of generative AI creator-users in mind, we can better arbitrate between what copyright should allow and prohibit.

Adrian Pennington

April 26, 2023

NAB Show Names 2023 Product of the Year Award Winners

NAB Show named the winners of its fifth annual Product of the Year Awards April 18 at the 2023 NAB Show in Las Vegas.

Amplify Content Team

April 24, 2023

Jim Louderback: Saving Journalism on TikTok and YouTube, Plus 7 Surprisingly Successful Shorts Formats

Interesting creator economy insight from my visit to the International Journalism Festival (#IJF23) last week.

Amplify Content Team

April 18, 2023

Jim Louderback: The Platform Helping Mid-Level Creators Pull Down Six Figures a Week On Snap – Plus Old Media Titans vs. Scrappy Underdogs (Again)

How to make six figures on Snap, Izea’s surprising study on how much we trust creators, and what to do when your creator career wanes

Amplify Content Team

April 18, 2023

Connectivity and Transmission: 5G Creates Opportunities for Broadcasters and Producers

The 2023 NAB Show to spotlight the impact of 5G today and in the future, with a focus on new opportunities for broadcasters and producers.

NAB Show Daily

April 18, 2023

Virtual Worlds: Adoption of Advanced Technologies Could Change Immersive Storytelling

Immersive Storytelling keynote session at NAB 2023 will explore what’s next for virtual reality, augmented reality and extended reality.

Jennifer Wolfe

April 18, 2023

Artificial Intelligence Makes Itself Seen (and Heard) in Radio

Futuristic capabilities of this disruptive technology raise expectations and job fears

NAB Show Daily

April 18, 2023

New Normal, Work/Life Balance: Remote Production Is Here to Stay

The benefits of remote production to news and sports include reduced equipment, personnel requirements.

NAB Show Daily

April 18, 2023

FCC, NAB Set Initiative to Finish Shift to ATSC 3.0

FCC Chairwoman Jessica Rosenworcel said the commission will work with NAB on ways to complete the change to ATSC 3.0.

Cristina Clapp

April 18, 2023

Despite Challenges, NAB Chief LeGeyt Says Next 100 Years Look Positive

In his welcome address, CEO LeGeyt says broadcast TV and radio have a street-level edge in media ‘arms race.’

NAB Show Daily

April 18, 2023

‘We Are Broadcasters’ Awards Set for Today

NAB Show award winners will take the Main Stage in North Hall today for the “We Are Broadcasters” awards ceremony.

NAB Show Daily

April 17, 2023

Immersive Technology Lands in the Spotlight Via the Metaverse

Growth to take off as virtual interfaces transition from tech toys into tech tools

NAB Show Daily

April 17, 2023

Streaming Consolidation Continues: Live Sports Keeps Linear TV in the Mix

Amid continuing streaming consolidation, Parks Associates reports that 88% of US internet homes had at least one OTT subscription service.

NAB Show Daily

April 17, 2023

Virtualization from Automation to Delivery: With a Bit of Caution, Radio Navigates the Cloud

Radio is becoming more familiar with “the cloud,” though its ultimate role remains unsettled.

NAB Show Daily

April 17, 2023

Intelligent Advertising: Broadcasters Turn to Tech to Maximize Ad Revenue

Technology has changed the way viewers consume content, leading NAB Show exhibitors to offer solutions for maximizing advertising revenue.

Jennifer Wolfe

April 17, 2023

On the Main Stage: FAST Channels and Furious Growth

“FAST Channels and Furious Growth” on The Main Stage at the 2023 NAB Show features Amy Kuessner, Adam Lewinson, Jim Packer and Bill Rouhana.

NAB Show Daily

April 17, 2023

Continuing Expansion of NextGen TV Brings New Opportunities

Television broadcasters yet to put NextGen TV on the air can prepare by taking advantage of the numerous ATSC 3.0 happenings at NAB Show.

NAB Show Daily

April 17, 2023

On the Main Stage: NAB Show Welcome

Today's welcome session includes remarks from NAB leadership and a "Fireside Chat" with NAB President and CEO Curtis LeGeyt.

NAB Show Daily

April 17, 2023

On the Main Stage: A Conversation with Brett Goldstein

Goldstein is a co-executive producer and writer on “Ted Lasso” and co-created and executive produces the new hit series “Shrinking.”

NAB Show Daily

April 17, 2023

How “The Lord of the Rings: The Rings of Power” Is Advancing Cloud-Based Collaboration

VFX producer Jesse Kobayashi showcased the cloud-based workflow for “The Lord of the Rings: The Rings of Power” at NAB Show.

NAB Show Daily

April 17, 2023

What It Takes to Translate a Game to a Series: Production and Post on “The Last of Us”

NAB Show 2023 draws standing-room only audience for “American Cinema Editors Presents HBO’s ‘The Last of Us’” panel discussion.

NAB Show Daily

April 16, 2023

NAB Show — A Reflection of Change and a ‘Catalyst for Changes to Come’

The industry gathers to celebrate the NAB Show centennial designed around the curated content pillars Create, Connect and Capitalize.

NAB Show Daily

April 16, 2023

On The Main Stage: A Case Study — Color and Finishing in the Cloud

VFX producer Jesse Kobayashi will showcase the cloud-based workflow for “The Lord of the Rings: The Rings of Power” at the 2023 NAB Show.

NAB Show Daily

April 16, 2023

The Many Paths on the Road to Personalization

NAB Show’s Intelligent Content Experiential Zone spotlights content personalization, automated production and using data to engage viewers.

NAB Show Daily

April 16, 2023

Going Green: Media and Entertainment Shines a Spotlight on Sustainability

The 2023 NAB Show spotlights sustainability efforts throughout the Media & Entertainment industry with a series of specially curated events.

NAB Show Daily

April 16, 2023

CineCentral Explores the Craftsmanship of Production

At the 2023 NAB Show, Central Hall’s CineCentral zone is dedicated to the craftsmanship of Hollywood filmmaking

NAB Show Daily

April 16, 2023

On the Main Stage: How to Win an Oscar with a Fully Remote Creative Team

The creative team behind the Oscar-winning animated short “The Boy, the Mole, the Fox, and the Horse” to take The Main Stage at NAB 2023.

NAB Show Daily

April 16, 2023

Radio Happenings: Radio Finds a New Home in the West Hall

The 2023 NAB Show provides an all-in-one, centralized location for radio broadcasters in the Broadcast District located in West Hall.

NAB Show Daily

April 16, 2023

Are Voice Assistants and Subscriptions the Future of the Car Dashboard?

Voice assistants will be a key feature in future automotive designs, with Alexa, Siri and other voice assistants all hitching a ride.

NAB Show Daily

April 12, 2023

Evan Shapiro: Streaming Habits Have Shifted (Again)… Here’s How and Why

While shifting rapidly, US consumer streaming behavior is changing somewhat differently at the far ends of the demographic spectrum.

Adrian Pennington

April 11, 2023

Jim Louderback: Twitter vs. Substack, More Meta Missteps and Amazing New AI Tools to Auto-Convert Long-Form to TikTok, Shorts and Reels

Meta lays off much of its creator partnership team, Twitter and Substack are at war, and TikTok was fined $16M for exposing children.

Amplify Content Team

April 10, 2023

NAB Show LIVE Stream Is… Live!

For 2023, nabshow.com will feature a daily live stream of exhibitor interviews, demos, new product spotlights, Experiential Zone experiences, and other on-floor events.

Amplify Content Team

April 10, 2023

#GALSNGEAR Leadership Summit Emphasizes Networking and Negotiation

#GALSNGEAR Connect Women's Leadership Summit is scheduled for April 18, starting at 8:30 a.m. (PT). Passes are required and include meals.

Amplify Content Team

April 9, 2023

The Creator Economy Is… Going Through Changes

It will be a challenging year for the creator economy, with brands cutting back on spending under more austere and uncertain conditions.

Adrian Pennington

April 9, 2023

Tools, Immersive Content and Data Power the Future of the Industry

Tools, immersive content and data power the industry’s future, with more attendees expected for NAB Show’s 100th anniversary celebration.

NAB Show Daily

April 9, 2023

The M&E Industry From Around the World Gathers in Vegas

Global M&E industry converges in Vegas for NAB Show 2023, where international attendees and exhibitors benefit from key advantages.

NAB Show Daily

April 9, 2023

Show Opening, Tech and Awards Take Main Stage

Show opening, technology, and traditional and inaugural industry awards recognizing excellence to take the Main Stage at NAB Show 2023.

NAB Show Daily

April 9, 2023

Guided Tours Explore Content Management Solutions

New guided tours allow 2023 NAB Show attendees to learn more about data management, production solutions and the evolution of video.

NAB Show Daily

April 9, 2023

What’s Next for the Creator Economy? Find Out at NAB Show

Creator Squared’s Robin Raskin: “Professional creators are now creating content and businesses that rival some of the top media companies.”

Amplify Content Team

April 8, 2023

NAB Show: Learn How the Cloud Workflow… Worked on ‟The Lord of the Rings: The Rings of Power”

"The Lord of the Rings: The Rings of Power" VFX Producer and modern filmmaking consultant Jesse Kobayashi will share insights from that production.

Amplify Content Team

April 7, 2023

Citibank: The Creator Economy Will Be Worth $75 Billion by 2024

The creator economy is on track to reach $75 billion by 2024, with half of revenues stemming from ad-based video platforms like YouTube.

Adrian Pennington

April 7, 2023

NAB Show: Generative AI, Bringing Together the “Why” and “How”

"Generative AI: Coming Now to a Workflow Near You?" will feature Yves Bergquist and Pinar Seyhan Demirdag, discussing how generative AI tools can help M&E.

Amplify Content Team

April 6, 2023

“The Last of Us” Creative Team Takes the Stage at NAB Show

"The Last of Us" showrunner and creative team will discuss HBO's adaptation of the hit video game Sunday on the Main Stage of the NAB Show.

Amplify Content Team

April 4, 2023

Learn About the “Furious” Growth of FAST on the NAB Show Main Stage

NAB Show Main Stage panel “Fast Channels and Furious Growth” features Amy Kuessner, Adam Lewinson, Jim Packer, and Bill Rouhana discussing FAST challenges.

Amplify Content Team

April 4, 2023

Jim Louderback: A Creator Economy in Transition + Pew TikTok Survey Finds Broad Support for Ban

A comprehensive analysis of the creator economy by global VC firm Antler shows an industry in transition.

Amplify Content Team

April 4, 2023

SMPTE Hollywood Connects Cloud Workflows at NAB Show

SMPTE Hollywood is hosting two cloud workflow discussions in the Connect Experiential Zone at NAB Show 2023.

Amplify Content Team

April 3, 2023

NAB Show Brings Hollywood Closer to Home With Main Stage IMAX Panel

On April 16, "IMAX Beyond the Big Screen" will showcase how IMAX tech worked with streamers and devices to bring the big screen experience in-home.

Amplify Content Team

April 3, 2023

Creative Visions to Receive Proceeds From NAB Show’s Excellence in Sustainability Awards

The awards recognize individuals, companies and products/services that promote conservation and reusability of natural resources.

Amplify Content Team

March 31, 2023

Dive Into Data at NAB Show

Bryndan Moore and Arisha Smith discuss how data and analytics are reshaping the media landscape and how entertainment companies are playing catch-up.

Emily M. Reigart

March 30, 2023

He’s Here, He’s There, He’s at NAB Show: “Ted Lasso” Producer Brett Goldstein To Discuss the Creative Process

Award-winning multihyphenate Brett Goldstein will dive into his creative process in a fireside chat on April 17 at 4:00 p.m.

Amplify Content Team

March 29, 2023

“Countdown to NAB Show” Live Stream

KitPlus TV and NAB Amplify are hosting a live stream that features more than 100 NAB Show exhibitors and participating partners

Amplify Content Team

March 28, 2023

Discover New Production Modalities at NAB Show

Lori H. Schwartz recently interviewed Christina Heller about immersive content, Web3, and the tech and trends that are making it more accessible for creators and consumers.

Emily M. Reigart

March 28, 2023

Explore the Evolution of Video at NAB Show

"Television and streaming video, they're exponentially changing and evolving very, very quickly. But then they're also colliding towards each other," Tim Hanlon says, noting that these shifts are making "a lot of people uncomfortable."

Emily M. Reigart

March 28, 2023

NAB Show Leads an Exploration of the Evolving Internet

The 2023 NAB Show will explore the impact Web3 and other internet advances are having on the media and entertainment industry.

Amplify Content Team

March 28, 2023

Resilience, Remote Collaboration, and Creativity on “The Boy, the Mole, the Fox, and the Horse”

The 2023 NAB Show will host a conversation with the creative team behind short film "The Boy, the Mole, the Fox, and the Horse."

Amplify Content Team

March 27, 2023

Jim Louderback: Shocking! YouTube Subscribers and Views Devalued — and Epic Shakes Up the Creator Economy!

This week we cover the devaluation of YouTube subs and views, Epic Games' launch of "Creator Economy 2.0" for Fortnite, and TikTok's CEO.

Amplify Content Team

March 24, 2023

The Art of the Prompt

Mastering the new art and science of generative AI is all about the power of a good prompt, breaking down the big vision of what you’d like to see.

Amplify Content Team

March 24, 2023

Jim Louderback: Diffusion of Creator Intention Will Defang TikTok, Plus How GPT4 Will Revolutionize Global Productivity

Three different topics impacting the Creator Economy: The ban or sale of TikTok, Meta's latest layoffs, and the release of GPT4.

Amplify Content Team

March 23, 2023

Evan Shapiro: M&E Is Being Reassembled in Real Time

Media analyst Evan Shapiro says no one knows exactly where the industry is headed... but here are some possibilities.

Adrian Pennington

March 17, 2023

Amy Webb: What’s the Future of Media? Personalized, Participatory, and “Push Button”

FTI’s 2023 Tech Trends report says entertainment has reached a tipping point, with new technologies enabling novel forms of expression.

Adrian Pennington

March 16, 2023

CineCentral’s Craft Clinics Bring Hands-On Training to NAB Show

NAB Show's inaugural CineCentral is a Central Hall "base camp" for the creative community, featuring both paid and free craft clinics.

Amplify Content Team

March 14, 2023

NAB Show To Host “Broadcast District”

The area will include educational sessions, networking and special events for radio and television broadcasters.

Amplify Content Team

March 13, 2023

IABM and NAB Show Want You (and Your Expertise) For Our MediaTech Business Tracker

IABM and NAB Show are inviting industry members to participate in the IABM MediaTech Business Tracker.

Amplify Content Team

March 10, 2023

Devoncroft Executive Summit Set For April 15 at NAB Show

With the theme “The Business of Media Technology”, the event brings together thought leaders from across the media technology sector.

Amplify Content Team

March 8, 2023

Yes, Video Is Totally Terrible For the Planet… But We Can Change That

A new white paper from Interdigital benchmarks the carbon footprint of global video entertainment as higher than the airline industry.

Adrian Pennington

March 6, 2023

YouTube Unveils 2023 Priorities As Shorts Monetization Struggles, Plus TikTok’s Surprising New Feature for Teens

Neal Mohan reveals YouTube's creator-centric priorities while Shorts monetization lags in March 6's Inside the Creator Economy newsletter.

Amplify Content Team

March 3, 2023

NAB Show’s BEIT Conference Dives Into Media Delivery 

The BEIT Conference will feature technical presentations geared toward broadcast engineers and technicians and media technology managers.

Amplify Content Team

March 3, 2023

NAB Show Is Immersed in… Immersive Storytelling

NAB Show will look at how advanced technology is changing immersive storytelling experiences during a Main Stage session on April 18.

Amplify Content Team

March 1, 2023

Nominations Are Open for NAB Show’s Product of the Year Awards

The awards recognize and celebrates the most significant and promising new products and technologies being exhibited at the show.

Amplify Content Team

February 27, 2023

Jim Louderback: YouTube Makes Global Domination Easier for Creators, Just as the Extreme Dangers of Social Media Are Revealed

YouTube makes it easier to add language tracks, social media may be unhealthy for teens, and AI-generated images are essentially open source.

Amplify Content Team

February 23, 2023

Watch This: Reworking the Workflows for Live Streaming

Instead of chasing low latency, Disney+ tweaks its live stream bitrates by service, sport, and whether the content is live or on-demand.

Amplify Content Team

February 22, 2023

Jim Louderback: Instagram’s Shockingly Awesome New Messaging Feature and the Platform That’s Turning Everyone Into a Creator!

From Instagram's new messaging platform to Susan Wojcicki's YouTube exit, Jim Louderback has all the details.

Amplify Content Team

February 17, 2023

Li Jin: What Progressive Decentralization in Media Means for Web3

Web3 guru Li Jin outlines “progressive decentralization” as an effective playbook for media creation, starting with great content by small teams.

Adrian Pennington

February 17, 2023

Li Jin: Web3 Hasn’t Gone Anywhere, It’s Going Everywhere

Generative AI may be in all the headlines, but there is grassroots innovation using Web3 tech to improve for business of content creators.

Adrian Pennington

February 17, 2023

What Does Susan Wojcicki’s Exit Mean For YouTube?

With Susan Wojcicki stepping back at YouTube, it's certainly the end of an era. But I'd rather look forward than back.

Amplify Content Team

February 14, 2023

More for Creative Pros: NAB Show and FMC Expand Educational Programs

New this year are the Visual Storytelling Conference, the Remote Production Conference, and the Director of Photography Creative Conference.

Amplify Content Team

February 13, 2023

Jim Louderback: TikTok is the King of Social Video, Twitch Owns Monetization, and Roblox Rules Time Itself

New per-post revenue analysis reveals the surprising state of creator earnings. Twitch is the most lucrative.

Amplify Content Team

February 10, 2023

Explore the Floor: NAB Show To Offer Focused Technology Tours

NAB Show tours for groups and individuals will run from April 16 through April 18 at the Las Vegas Convention Center.

Amplify Content Team

February 8, 2023

NAB Show Introduces “Programming Everywhere” Conference

“Programming Everywhere,” the one-day conference presented by TVNewsCheck, will take place April 15, 2023 at NAB Show in Las Vegas.

Amplify Content Team

February 7, 2023

Amp’d About With Emily Reigart: Sustainability in M&E and Barbara Lange

Hear from Kibo121's Barbara Lange about new initiatives to enable a more sustainable future.

Emily M. Reigart

February 6, 2023

Jim Louderback: Five Developments Now Disrupting the Creator Economy

Big changes are underway in the creator economy as top platforms deal with revenue drops and competition from new players.

Amplify Content Team

February 1, 2023

Celebrate 100 Years of All Things NAB and Register Now for 2023 NAB Show

NAB Show is the preeminent event driving innovation and collaboration across the broadcast, media and entertainment industry.

Amplify Content Team

February 1, 2023

Nominations Are Open for the NAB Show Excellence in Sustainability Awards

Winners of the Excellence in Sustainability Awards will be recognized during a Main Stage ceremony at NAB Show on April 16, 2023 in Las Vegas.

Amplify Content Team

January 25, 2023

Mobile Video By the Numbers: Data, Downloads and “House of the Dragon”

The mobile streaming industry is experiencing a download boom, with hours spent on mobile phones peaking at a record 4.1 trillion in 2022.

Adrian Pennington

January 18, 2023

How Streamers and Influencers Get It Together

A new study from CreatorIQ examines influencer strategies employed by Netflix, Prime Video and Peacock to achieve record levels of success.

Adrian Pennington

January 3, 2023

Web3 Amplified: New Models for Fan Engagement with Stephanie Pereira

Lori H. Schwartz interviews Stephanie Pereira about Web3 and the creator economy. ‟People deserve to capture the value they're creating,” says Pereira.

Emily M. Reigart

December 28, 2022

What Will the Metaverse “Experience” (Experiences) Entail?

Whether it’s employed for education or marketing, user-generated content will play an increasingly important role in the metaverse.

Adrian Pennington

December 13, 2022

How to Connect Creators, Brands and Platforms

Brands can strengthen partnerships with creators with increased outreach efforts, clear guidelines, and streamlined payment systems.

Adrian Pennington

December 13, 2022

Who Is Making Money From Social Media (and How) (and Is It Weird)?

Creators trying to make a living on platforms like TikTok, Instagram, Facebook and YouTube often find themselves in an uncertain world.

Adrian Pennington

December 8, 2022

Creators vs. Social Platforms: Who Wins the Next Battle (and How)

Patreon offers creators insight on how creators can adapt to the whiplash of social media companies constantly trying to one-up each other.

Adrian Pennington

November 29, 2022

Karen X Cheng: How the Creator Economy Will Evolve Alongside AI

Viral video creator Karen X Cheng discusses generative AI art tools like DALL-E, and the implications they have for the creative community.

Adrian Pennington

November 29, 2022

Why is Generative AI Considered an Economic Gamechanger?

The economics of using AI to generate music, images, and even video are so compelling that these tools will change the face of the industry.

Adrian Pennington

November 29, 2022

You Might Actually Find a Muse in the Machine (or Midjourney)

Artists are embracing AI as a “co-creator,” developing their own “imagecraft” by refining the “art of prompting.”

Adrian Pennington

November 27, 2022

How to Manage This New Creativity “Supply Chain”

Driven by “superpowers” like AI and 5G, “The Creativity Supply Chain” of supply, incentives and demand could help turbo-charge the economy.

Adrian Pennington

November 23, 2022

How (and Why) We Need to Build a Creator Middle Class

A Meta-sponsored report offers a comprehensive view of the creative economy and the opportunity to forge a sustainable Creator Middle Class.

Adrian Pennington

November 22, 2022

Here’s Where Social Marketing Is Headed

Social media management company Hootsuite has released its Social Media 2023 Trends report. Check out some notable takeaways from the report.

Emily M. Reigart

November 14, 2022

The Making of the Micro-Influencer

Rising in power, creators are upending traditional relationships brands have with their target audiences. But how do you pick the right one?

Adrian Pennington

November 13, 2022

Creator Marketing and Why It Matters

A new survey shows that marketers are increasingly leaning on creators to strengthen their social community and promote their brand values.

Adrian Pennington

November 11, 2022

It’s the Creator Economy and We’re All Just Working In It

A “must-have” for marketers and brands to engage target audiences, social video has emerged as the place where cultural trends originate.

Adrian Pennington

October 31, 2022

Can AI Imagery and Video Actually Be Good for the Creator Economy?

Ushering in a new era of creators, generative AI text-to-image and text-to-video apps are lowering the barriers for new content creators.

Adrian Pennington

October 22, 2022

How Creators (Professional and Otherwise) Are Making Money in the Creator Economy

More than half of non-professional creators are now monetizing their work within the creator economy, according to a new survey from Adobe.

Adrian Pennington

October 21, 2022

YouTube: How It Started, How It’s Going

Mark Bergen’s “Like, Comment, Subscribe” charts YouTube’s rise to world domination and its impact on the creator economy.

Adrian Pennington

October 15, 2022

Storytelling on Demand: It Has to Happen for the Creator Economy

Forging partnerships with creators allows brands to connect with their audiences with an “always-on” model of content production.

Adrian Pennington

October 14, 2022

Make-A-Video: Text-to-Video Generation’s Next… Generation?

Meta CEO Mark Zuckerberg released a preview of the company’s Make-A-Video, the first AI generator able to create text-to-video content.

Adrian Pennington

October 11, 2022

In the Creator Economy, Creator-Educators Contain Multitudes

Creator-Entertainers, Creator-Educators, and Creator-Edutainers each have unique monetization opportunities in the creator economy.

Adrian Pennington

October 10, 2022

NAB Show New York Amplified: 5 Minutes with WideOrbit

Will Offeman describes WideOrbit’s plans for 2022 NAB Show New York in a video interview with Amplify editor Emily M. Reigart.

Emily M. Reigart

October 6, 2022

Web3 Is Broken. Can Neal Stephenson’s Blockchain for Creators Fix It?

Author and visionary futurist Neal Stephenson’s Lamina1 is on a mission to rescue the metaverse from the clutches of Big Tech.

Adrian Pennington

October 3, 2022

NAB Show New York Amplified: From the Desk of IHSEusa

Dan Holland describes IHSEusa’s plans for the 2022 NAB Show New York.

Dan Holland

October 3, 2022

Amp’d About: the Media Universe and Evan Shapiro

NAB Show New York keynote speaker Evan Shapiro joins Emily Reigart for a discussion about what matters in the media universe.

Emily M. Reigart

October 3, 2022

vTubers: The Real World of Virtual Streamers

Streamers who use digital avatars, known as vTubers, are part of a growing creative community primed to take the internet by storm.

Adrian Pennington

September 19, 2022

Is Recommendation Media the New Standard?

With platform-defined algorithms favoring maximum attention and engagement now the new norm, “recommendation media” is on the rise.

Adrian Pennington

September 18, 2022

How Are Creators Positioned to Handle Economic Change?

A recession may be looming, but some creator economy entrepreneurs have laid a strong foundation to help withstand future economic shocks.

Adrian Pennington

September 18, 2022

Almost 25% of Us Are Content Creators. Here’s Why That’s Awesome (and How It’s Actionable).

The creator economy has grown to 303 million creators globally, with an additional 165 million people added within just the last two years.

Adrian Pennington

September 1, 2022

Video Games and VFX Make a Very Cute Couple

Real-time game engines may have transformed virtual production, but the current challenge is to have those visuals fully ray-traced.

Jennifer Wolfe

September 1, 2022

When Your Kubrick AI Isn’t HAL… It’s Actually An AI Kubrick

AI is already so proficient at copying an artist’s work that it won’t be long before filmmakers need to protect themselves from plagiarism.

Adrian Pennington

August 28, 2022

Platforms Are Using Audiences as a New Means of Distribution (and Here’s Why That’s a Problem)

It might be called the creator economy but creators fuel it rather than drive it, and as long as that’s the case creators lack control.

Adrian Pennington

August 7, 2022

The Economy Part of the Creator Economy

To venture capitalists who believe in the promise of Web3, creators are no longer just the product — they are the new economies.

Adrian Pennington

August 7, 2022

Storytelling Has Become the World’s Biggest Commodity

Conventional wisdom suggests we now live in a creator economy, but that’s just part of a far wider, richer and more profound Story Economy.

Adrian Pennington

August 5, 2022

Has Our Thinking About Digital Ownership Changed?

The vast majority of Americans would rather own digital items than stream them, according to new research from metaverse platform Virtua.

Adrian Pennington

August 3, 2022

Everything Is Fake. This Makes It an Interesting Time for Media.

Synthetic media blurs the line between physical and digital environments, but will this mass social experiment have unintended consequences?

Adrian Pennington

July 30, 2022

We Know About Streaming and Consumers, But Let’s Talk About Streaming and Creators

The growth of online video and connected devices has had a profound effect on the way content creators operate.

Adrian Pennington

July 18, 2022

The Next Phase for the Creator Economy (You Might Maybe, Possibly Have an Idea Where Things Are Going)

Executives at VidCon explain how old and new media companies should think about bridging the gap between various audiences and platforms.

Adrian Pennington

July 14, 2022

Will Content Creators Become the Most Satisfied Workers in Our Economy?

More than half of creators have a content business that supports at least one person, and 44% are the primary source of household income.

Adrian Pennington

July 5, 2022

Why Community Is Everything for the Creator Economy

Digital communities are an innovative and effective way for brands to sell directly to their consumers in the social media space.

Adrian Pennington

July 5, 2022

We Have 200 Million Content Creators. Now Let’s Talk About Making Money.

Linktree’s “2022 Creator Report” shows that 70% of creators earn less than 10% of their income from partnerships with brands.

Adrian Pennington

July 5, 2022

TikTok Is Not a Social Media Company (Says TikTok)

TikTok global head of B2B marketing Carly Zipp discusses how the UGC platform is the future of entertainment marketing.

Adrian Pennington

July 1, 2022

Pop Culture and Video Consumption: This Time, It’s Personal

YouTube’s 2022 Culture & Trends Report finds that internet culture has become has become much more individualistic, especially for Gen Z.

Adrian Pennington

June 30, 2022

TikTok May Have Just Won the Streaming Wars. Here’s How.

Producing its content for almost nothing, TikTok has swiftly overtaken streamers like Netflix with 22.5 trillion minutes viewed in 2021.

Adrian Pennington

June 28, 2022

A Model for Making Money in the Metaverse: How It Works at Decentraland

Run by the non-profit Decentraland Foundation, digital platform Decentraland provides insights into the burgeoning metaverse economy.

Adrian Pennington

June 28, 2022

Why the Creator Economy Is Banking on Web3

As the world moves closer to the next-gen internet, we can expect to see increasing overlap between the creator economy and Web3.

Adrian Pennington

May 17, 2022

NABiQ at NAB Show: Enabling Networking Through Collaborative Ideation

NABiQ participants pitched solutions to challenges ranging from imagining new production workflows, to building innovation hubs.

April 26, 2022

Download the NAB Show Daily’s Digital Edition for Tuesday, April 26

NAB President and CEO Curtis LeGeyt on taking the “reigns of this great association”

NAB Show Daily

April 26, 2022

Byron Allen: Broadcasters Can Lead the Way

Entertainment Studios chief excited about industry developments.

NAB Show Daily

April 26, 2022

Is Remote Production Here to Stay?

Flexibility, cost-efficiency and work-life balance are among benefits.

NAB Show Daily

April 26, 2022

Broadcasters Look for “Clarity of Fit” in New Infotainment Systems

Ensuring radio is integrated into Google’s open-source Android Automotive system is a priority.

NAB Show Daily

April 26, 2022

Media, Meta and More with Caroline Beasley

Caroline Beasley, CEO of Beasley Media Group, sits down for a one-on-one conversation with NAB’s John Clark, executive director, NAB PILOT.

NAB Show Daily

April 26, 2022

Rosenworcel: “We’ve Turned the Volume Down and Ramped Up the Activity”

Touts agency’s bipartisan approach in first appearance before broadcasters as FCC chair

NAB Show Daily

April 26, 2022

Radio Leaders: “We’re Just Getting Started”

Audacy, iHeart Media chiefs weigh in on medium’s extended relevance

NAB Show Daily

April 26, 2022

NAB Chief LeGeyt Stresses Local Broadcast’s Role in Difficult Times

President/CEO outlines four key points he seeks to make with lawmakers

NAB Show Daily

April 25, 2022

The Creator Economy Means Business. Your Business.

Nishant Jain outlines the business strategies needed to succeed as a creative entrepreneur in the creator economy.

Adrian Pennington

April 25, 2022

Download the NAB Show Daily’s Digital Edition for Monday, April 25

Convention opens with renewed energy and new hall

NAB Show Daily

April 25, 2022

Fireside Chat with FCC Chairwoman Jessica Rosenworcel

FCC Chairwoman Jessica Rosenworcel and NAB President and CEO Curtis LeGeyt will sit down for a fireside chat at the 2022 NAB Show.

NAB Show Daily

April 25, 2022

8K Is Already Transforming Video Production

Few consumers own 8K sets but producers are already successfully using 8K technologies to improve TV, film, event and sport production

NAB Show Daily

April 25, 2022

Radio Studios Sparkle in 2022

AoIP and other tech supports configurability, remote work and streamlining

NAB Show Daily

April 25, 2022

CEO Keynote: Transforming Radio in the Audio Renaissance

Audacy’s David Field and iHeartMedia’s Bob Pittman discuss how the radio industry has transformed at NAB 2022.

NAB Show Daily

April 25, 2022

5G Technology Goes Way Beyond Better Cellphone Service

Learn how “5th-gen” wireless tech pairs with broadcasting.

NAB Show Daily

April 25, 2022

NAB Show Welcome

NAB President & CEO Curtis LeGeyt to share his first-ever State of the Broadcast Industry remarks on Monday, April 25 at the 2022 NAB Show.

NAB Show Daily

April 25, 2022

Grass Moves Media Production Forward With AMPP, AWS

Grass Valley announces multiyear strategic collaboration with AWS, real-time rendering for the GV Agile Media Processing Platform.

NAB Show Daily

April 25, 2022

Streaming Is Vital Yet Complicated, PBS Exec Ira Rubenstein Says

Local public broadcasters bring important content to OTT platforms

NAB Show Daily

April 25, 2022

Super Bowl LVI Kicked Off a Bright Future for Live Cine Production

Historic halftime show marked camera technology’s first use at the big game.

NAB Show Daily

April 25, 2022

Sony Rolls With Pandemic-Era Changes

“We’ve seen an increased demand for high-quality content, a rapid expansion of streaming platforms and a shift to remote production workflows.”

NAB Show Daily

April 25, 2022

Sinclair, USSI Charge Up 3.0 Datacasting Trial

Sinclair Broadcast Group teaming with USSI Global on a datacasting trial to deliver video and data to electronic vehicle charging stations.

NAB Show Daily

April 24, 2022

Is Web3 Magic Money or Actually a Global Internet-Native Economy?

Digital finance technologies such as crypto and NFTs are maturing into a full-blown parallel economy that is entirely native to the internet

Adrian Pennington

April 24, 2022

Download the NAB Show Daily’s Digital Edition for Sunday, April 24

Download the NAB Show Daily’s Digital Edition for Sunday, April 24

NAB Show Daily

April 24, 2022

The 2022 NAB Show Brings the Media Community Back Together

Convention to reflect the industry’s evolution and offer guidepost to what lies ahead.

NAB Show Daily

April 24, 2022

Merging Reality with Fantasy: Virtual Production & Visual Effects on HBO Max’s “Our Flag Means Death”

Sam Nicholson, ASC and VFX supervisor David Van Dyke break down how the pirate world of “Our Flag Means Death” was brought to life.

NAB Show Daily

April 24, 2022

Creative Camera Conversations: “Nightmare Alley”

The Society of Camera Operators will present an in-depth discussion on the making of “Nightmare Alley” at the 2022 NAB Show.

NAB Show Daily

April 24, 2022

Trends in Radio Take Center Stage

Attendees will find abundance of curated programming focused on opportunities and challenges.

NAB Show Daily

April 24, 2022

Exhibits Tackle “Intelligent Content” With Media Personalization

AWS, MediaKind, Microsoft and Veritone are anchoring the space in the West Hall.

NAB Show Daily

April 24, 2022

The NAB Achievement in Broadcasting Awards

NAB will present the 2021 and 2022 NAB Achievement in Broadcasting Awards.

NAB Show Daily

April 24, 2022

AR, VR, XR and MR Create New Realms for Production

From sports coverage to the lecture hall, new options abound.

NAB Show Daily

April 24, 2022

Women and Minorities Land Positions Through Programs, Opportunities

Hiring diverse talent brings new viewpoints, strategies.

NAB Show Daily

April 21, 2022

Is the Creator Economy Under Threat from a New Copyright Law?

A new Copyright bill in Congress could strip content creators of their rights in favor of large platforms and companies like Disney.

Adrian Pennington

April 18, 2022

NAB Cine Consortium Leads Cine Live Discussions at 2022 NAB Show

Open to all NAB Show badge holders, Cine Live sessions kick off daily April 24-27 in the new Create Inspiration Theater in Central Hall.

April 18, 2022

Supporting the Development of Innovation, From Ideation to Realization

The 2022 NAB Show has been completely reimagined to deliver an intuitive experience that puts innovation at the forefront.

April 17, 2022

Download the NAB Show Daily’s Digital Preview Edition

Get a first look: View or download the NAB Show Daily’s Digital Preview edition.

NAB Show Daily

April 15, 2022

Live Demos, How-Tos and Research Illustrate Industry Trends

NAB Show exhibit floor offers more opportunities for attendees to gain knowledge and sharpen skills than ever before.

April 14, 2022

Navigate the 2022 NAB Show With Our Experts

Dive deeper with a guided tour of NAB Show this year.

April 13, 2022

FCC Chair Jessica Rosenworcel to Hold Fireside Chat at 2022 NAB Show

FCC chair Jessica Rosenworcel to discuss the state of the broadcasting industry with NAB president & CEO Curtis LeGeyt at the 2022 NAB Show.

April 7, 2022

Go Behind the Scenes of Your Favorite Films and Shows at the 2022 NAB Show

2022 NAB Show to feature panel discussions with content creators from “Everything Everywhere All At Once,” “Nightmare Alley,” and more.

April 6, 2022

“Content” and “Creator” Mean Nothing… and Everything

“Content creator” is a term that is at best utilitarian and arguably lazy, or even disingenuous.

Adrian Pennington

April 5, 2022

What Does Intelligent Content Mean for Capitalizing on Your Content?

Blockchain. Crypto. NFTs. Web 3 is going to usher in the Creator Economy. Is this how we will capitalize on intelligent content?

Emma Millions

March 28, 2022

NAB Show Announces Women’s Leadership Summit

#GALSNGEAR has teamed up with the National Association of Broadcasters to host the Women’s Leadership Summit at the 2022 NAB Show.

March 28, 2022

LeVar Burton to Receive Inaugural Insight Award at 2022 NAB Show

Actor, director and educator LeVar Burton to receive the first-ever Insight Award from the Library of American Broadcasting Foundation.

March 22, 2022

2022 NAB Show Centers Radio Within the Diversified Content Creation Landscape 

Radio professionals including content creators, engineers, sales reps and managers will find countless opportunities at the 2022 NAB Show to discover solutions and strategies that will fuel their business’ ongoing success.

March 20, 2022

2022 NAB Show Symposium to Tackle Diversity, Equity and Inclusion

Second annual Diversity Symposium exploring diversity, equity and inclusion (DEI) strategies to be held on April 24 at the 2022 NAB Show.

March 2, 2022

More Education than Ever Before at 2022 NAB Show

NAB’s Chris Brown gives a status report on the 2022 NAB Show on the NAB Podcast, hosted by Josh Miely.

February 27, 2022

NAB Announces Recipients of 2022 Engineering Achievement Awards

NAB Engineering Achievement Awards to be given to Xperi Corporation’s Ashruf El-Dinary and Capitol Broadcasting Company’s Peter Sockett.

February 25, 2022

Why Decentralized Networks Pose Such a Threat to Big Tech

A vocal enthusiast for the creator economy, Li Jin imagines a world in which platforms like Facebook are owned and operated by its users.

Adrian Pennington

February 22, 2022

Solve Industry Challenges, Meet New Colleagues at NAB Show’s Networking Series, NABiQ

NAB Show introduces NABiQ, a new collaborative networking series focused on the three content pillars of Create, Connect and Capitalize.

February 17, 2022

Five Predictions for the Creator Economy in 2022 | Source: Fast Company

Fueled by the pandemic, the creator economy has continued to take off since 2020. Now, even brands and celebrities are getting in the game.

Jennifer Wolfe

February 13, 2022

Learn How to “Think Like a Freak” at the 2022 NAB Show

“Freakonomics” co-authors are set to keynote NAB Show’s closing session, “Why the Media & Entertainment Industry Should Think Like a Freak.”

February 12, 2022

What’s Next for NextGen TV? Find Out at the 2022 NAB Show

Running April 23–27 in Las Vegas, Nevada, the 2022 NAB Show will explore the ongoing deployment of Next Gen TV in broadcast television.

February 2, 2022

Adapting and Thriving in Today’s Content Economy

The Capitalize destination at the 2022 NAB Show focuses on solutions to help you maximize the value of your content. Showcased products will help you better understand your customer, better identify the value in your content and data, and potentially open up new revenue streams.

February 2, 2022

The Developer’s Role in Building the Creator Economy Is More Important Than You Think

Connecting artists directly with developers might solve one of the biggest problems with the creator economy: earning a living wage.

Adrian Pennington

February 1, 2022

Solutions and Inspiration for Today’s Content Creators

The Create destination at the 2022 NAB Show, located in the North and Central halls, is the home of tools and workflow solutions that elevate the art of storytelling.

February 1, 2022

Nominations Are Open for Product of the Year Awards

Submit your new product or technology in one of 15 categories for the NAB Show’s fourth annual Product of the Year Awards.

January 30, 2022

NAB Show and FMC Are Bringing Post|Production World to Las Vegas This April

NAB Show partners with Future Media Conferences to bring in-person training sessions from industry experts to Las Vegas this April 21–27.

January 25, 2022

How the 2022 NAB Show Will Transform Your Networking and Show Floor Experiences

The 2022 NAB Show will present products, technologies and exhibitors within three area destinations that reflect the content life cycle: Create, Connect and Capitalize. An Intelligent Content showcase will illustrate the increasingly important role of data, AI and automation in current and future media workflows.

January 14, 2022

How Social Platforms Are Attempting to Co-Opt the Creator Economy

From Facebook to TikTok, established social media platforms are spending big money to arrest an exodus of independent video creators.

Adrian Pennington

January 13, 2022

Now There’s a Creator Economy for Enterprise

Signaling the next wave of video transformation, 84% of enterprises had an increase in their output of video content over the last year.

Adrian Pennington

January 6, 2022

Learn How Data, AI and Automation Will Shape Your Future

Intelligent Content will be a key focus area at the 2022 NAB Show.

December 20, 2021

The 2022 NAB Show® and What Its Reimagined Experience Means for You

NAB Show SVP of Business Development Eric Trabb shares his perspective on the reimagined NAB Show experience.

December 15, 2021

2022 NAB Show Conference Registration Is Now Open

Enhance your experience with exclusive education starting with the NAB Show Conference. 

November 28, 2021

Avatar to Web3: An A-Z Compendium of the Metaverse

The advent of the metaverse creator economy has generated a flood of new jargon — learn what it means and how it’s all interconnected.

Adrian Pennington

November 14, 2021

Why 2022 Is Going to Be the Year of the Decentralized Network

The future of the creator economy will be powered by creators building, operating and owning the products and platforms they rely on.

Adrian Pennington

November 10, 2021

Metaverse 2030: Play Economy, Marketplace or Monopoly?

Now that Facebook has gone Meta, what impact will this have on the nature of the metaverse?

Adrian Pennington

November 2, 2021

How Creators Should Reset Their Social Strategies

Creators can thrive in niche communities on a single platform, where growth and profitability are less reliant on scale.

Adrian Pennington

October 6, 2021

Now in Its 75th Year, the 2021 Broadcast Engineering & IT Conference Goes Online

The BEIT Conference is a renowned program designed for broadcast engineers and technicians, media technology managers, contract engineers, broadcast equipment manufacturers, distributors, engineering consultants and R&D engineers.

Skip Pizzi

October 5, 2021

Will the Metaverse Get Musicians Closer To Fans?

Some of the world’s biggest musicians are jumping into the Metaverse, but the creator economy doesn’t necessarily connect fans with artists.

Adrian Pennington

September 12, 2021

Demand for Smart TVs Boosts the OTT Creator Economy

Streaming media content creators are increasingly moving into the OTT space to monetize videos amid an increasing demand for smart TVs.

Adrian Pennington

August 24, 2021

Why and How the Metaverse Will Supplant the Internet

The emergence of the Metaverse will exceed the creative destruction brought about by the Internet and will empower the Creator Economy, writes Rodric David.

Emily M. Reigart

August 18, 2021

The Creator Economy Is in Crisis. Now Let’s Fix It. | Source: Li Jin

Li Jin, founder of VC firm Atelier, examines the evolution of the creative economy and the challenges for creators that lie ahead.

Jennifer Wolfe

August 17, 2021

Banksy Remakes the Creator Economy (Again) With a “Spraycation”

Banksy's latest installation/escapade is interactive in a way that only this artist could pull off.

Emily M. Reigart

August 17, 2021

Where the Creator Economy Is Headed Next | Source: Variety

Underscore Talent’s Dan Weinstein discusses the increasingly high-stakes changes in the creator economy over the last decade.

Jennifer Wolfe

August 17, 2021

Can the Creator Economy Actually Change… the Economy?

The creator economy is worth more than $100 billion, with two million global creators already making six figures.

Adrian Pennington

August 17, 2021

Is the Creator Economy Really a Democratic Utopia Realized?

The creator economy “gold rush” is partially driven by technology advances like streaming, AI, blockchain, XR, 5G and advanced analytics.

Adrian Pennington

July 23, 2021

NFTs Are Another Sign of Creators Taking Back Control

Non-fungible tokens give creators new ability to go directly to customers, but are they a flash in the pan or here to stay?

Adrian Pennington

January 4, 2021

“Death to 2020:” “Black Mirror” Creators on Production During and About the Pandemic | Source: The Hollywood Reporter

Annabel Jones and Charlie Brooker detail the challenges of producing their end-of-year special for Netflix.

Jennifer Wolfe

October 3, 2022

NAB Show New York Amplified: From the Desk of IHSEusa

Dan Holland describes IHSEusa’s plans for the 2022 NAB Show New York.

Dan Holland

October 4, 2022

NAB Show New York Amplified: From the Desk of VisualOn

Yang Cai describes VisualOn’s plans for 2022 NAB Show New York.

Yang Cai

October 10, 2022

NAB Show New York Amplified: 5 Minutes with WideOrbit

Will Offeman describes WideOrbit’s plans for 2022 NAB Show New York in a video interview with Amplify editor Emily M. Reigart.

Emily M. Reigart