Video on demand
AI-Empowered Monetization: New Content Strategies for Media Companies (1402)
Andy Beach
Microsoft -- CTO for Media and Entertainment Industry
Rick Champagne
NVIDIA -- Director of Global Media & Entertainment Industry Strategy and Marketing
Ken DeGennaro
National Basketball Association -- Senior Vice President, Media Operations and Technology
Sepi Motamedi
NVIDIA -- Senior Product Marketing Manager, Live Media SolutionsIn this session featuring the NBA, Microsoft and NVIDIA, panelists discuss how the shifting media landscape is creating new revenue opportunities for rights holders and content creators. Panelists explore the pivotal role of technology and examine innovative strategies for deploying monetization solutions from predictive analytics and personalized recommendations to automated content curation, generation and targeted advertising.
Speakers
- Andy Beach, CTO for Media and Entertainment Industry, Microsoft
- Rick Champagne, Director of Global Media & Entertainment Industry Strategy and Marketing, NVIDIA
- Ken DeGennaro, Senior Vice President, Media Operations and Technology, National Basketball Association
- Sepi Motamedi, Senior Product Marketing Manager, Live Media Solutions, NVIDIA