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NAB Show Amplified: 5 Minutes with Accenture

John Peters

John Peters

Accenture -- Managing Director – Media & Entertainment, United States, West
Emily M. Reigart

Emily Reigart

NAB Amplify Senior Editor

Amplify editor Emily M. Reigart interviews John Peters about Accenture’s plans for the 2022 NAB Show.

John Peters, who serves as managing director – media & entertainment, United States, West at Accenture, previews some of the new products, technologies, customers and partners highlighted in the company’s NAB Show booth and shares some business and technology trends he’s identified within the industry.

The 2022 NAB Show will take place at the Las Vegas Convention Center April 23–27.

Accenture will be in Booth N5930C (North Hall, in the Capitalize Experiential Zone) during NAB Show.



About John Peters
John Peters is a managing director in Accenture’s Communications & Media practice. John supports growth strategy and technology-led innovation across distribution, digital supply chain, finance, marketing and production.

About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, Accenture offers strategy and consulting, interactive, technology and operations services — all powered by the world’s largest network of advanced technology and intelligent operations centers. Our 674,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Accenture embraces the power of change to create value and shared success for its clients, people, shareholders, partners and communities. Visit them at

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