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TRIVENI DIGITAL ATSC 3.0 CLOUD SERVICE

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Triveni Digital

ATSC 3.0 Cloud service enables a fast, efficient, cost-effective transition to NEXTGEN TV.

ATSC 3.0 will create important new opportunities for U.S. broadcast television stations, including the ability to deliver advanced emergency alerts, program guides, and targeted advertising. However, the ATSC 3.0 environment is complex, and broadcasters need a fast and efficient way to launch NextGen TV services.

Triveni Digital’s new solution for streaming ATSC 3.0 from the cloud integrates the company’s software-based ATSC 3.0 Broadcast Gateway scheduler, GuideBuilder® XM ATSC 3.0 Transport Encoder, and state-of-the-art, third-party systems. Using ATSC 3.0 Cloud service, broadcasters can launch NextGen TV services faster and more efficiently. The solution is available with a software-as-a-service business model, lowering the cost to market for new channels and services by eliminating capex costs.

A key benefit of Triveni Digital’s new ATSC 3.0 Cloud service is instant scalability and upgradeability, providing broadcasters with flexibility for future growth. The ATSC 3.0 Cloud service includes support for the Secure Reliable Transport (SRT) protocol to minimize the effects of jitter and bandwidth changes and ensure a secure communications path in the cloud. Using SRT, content is protected from the point of contribution to distribution. Featuring a pay-as-you-go pricing model, the ATSC 3.0 Cloud service is especially valuable for broadcasters in small and midsize markets.

This solution is the next step in Triveni Digital’s overall strategy to empower broadcasters and enable a smooth, cost-effective transition to the next era of TV.

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Ralph Bachofen

VP Sales & Marketing

Ralph Bachofen brings more than 20 years of experience in voice and multimedia over Internet Protocol (IP), telecommunications, and the semiconductor business to his role as Vice President of Triveni Digital’s marketing and sales group. Bachofen is an expert in the role of metadata in the effective provisioning and monitoring of DTV services in ATSC 1.0 and ATSC 3.0 infrastructures. Bachofen joined Triveni Digital from Conexant Systems, a semiconductor company driving broadband communications for the digital home. As Conexant Systems’ manager of product marketing, he led the worldwide DSL customer premises equipment (CPE) semiconductor products efforts. His professional career also includes senior technical and marketing roles at Siemens and Accelerated Networks. Bachofen’s education includes an executive master of business administration and a bachelor of science in telecommunication technologies. Bachofen is a frequent speaker on the topic of test and measurement strategies, advanced broadcast platforms, and mobile DTV delivery, at a variety of industry conferences including the Broadcasting Engineering Conference at the NAB Show, BroadcastAsia Conference, the Caribbean Cable and Telecommunications Association, and the SCTE .