Generative AI streamers will output personalized content for billions of people at scale using text prompts created by individual users.

Get a first look: View or download the NAB Show Daily’s Digital Preview edition.

A new report suggests revenue growth is set to surge among large and small OTT content publishers, with live linear channels a hot strategy.

Get excited about what you’ll see on the show floor this year and start making plans to see new products up close. This exclusive preview of the 2021 NAB Show will highlight the exciting trends and innovations from technology solution companies. Discover new products and services that will help you stay on the leading edge of […]

“I think the most difficult question of these times is, how can we achieve a production quality we want to give to our rights holders and how can we manage not to have COVID impact the quality we deliver?”

Organized by OBS and Intel, this test will aim to show how live 8K signals can be compressed using VVC/ H.266 and sent with minimal latency over the internet.

A new study shows GenAI boosts creativity in individuals with fewer original ideas, but that effect levels off with high-performing creatives.

Peter Csathy examines the concept of content, introduced by will.i.am, serving as a creative seed in a generative AI world.

“We don’t write thinking about the effect it has on our audience,” explains Lanthimos. “We don’t know how people are going to react.”

Despite craving breakout success, creators are thriving outside of broadcast TV and are reluctant to partner without creative control.

Cinematographer Christopher Ross, BSC opted for the Sony VENICE paired with Hawk class-X anamorphic lenses to capture the world of “Shōgun.”

Applied ethically, AI could create a production optimization opportunity for the industry, according to a panel of execs at NAB Show 2024.