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How SVODs Are Shifting Their Business Models
A new global B2B industry survey by analytics firm NPAW finds that more than three-quarters of SVOD streamers plan to introduce ads by 2025.
SVOD: Scale and the Curse of the Serial Churner
From scale to segmentation, market data platform Antenna highlights five factors of importance in the year ahead for streaming companies.
Say Hello to HVOD, Your Current and Future Streaming Business Model
As ad-supported subscription options continue to proliferate, the hybrid video-on-demand (HVOD) model will dominate streaming going forward.
Diagramming the Differences: AVOD, SVOD and TVOD
Understand the difference between AVOD, SVOD, and TVOD to better connect with your audience and scale a profitable business.
FAST TV and SVOD Are “Channeling” the Cable Business Model
The FAST ecosystem can be confusing but a new report demystifies the current trends, including the ongoing battle over the interface.
SVOD vs. AVOD Today, All Connected TV Tomorrow
With the rise in the use of ad-supported streaming TV services, the line between SVOD and AVOD continues to blur.
Why Audiences Are Very OK With AVOD
Newly published research from analytics company Comscore charts a 29% increase in US households streaming AVODs in 2022 compared to 2020.
Ways Pay TV Operators Can Win the SVOD Game
A majority of SVOD subscribers want universal search, allowing viewers to make a single search query across all their TV services.
How (and Why) AVODs Are Appealing to Younger Viewers
As streaming companies focus on bulking up their content offerings, consumers are increasing their use of advertising-based video on demand.
Global SVOD Market to Hit $171 Billion in Five Years
Video research team Rethink TV forecasts $1.8 billion SVOD subscriptions worldwide by 2027, making the market worth $171 billion.
Streaming Users Want Aggregators, But SVODs Want Their Data. This Could Get Messy.
If service stacking and churn continue to block SVOD growth, streaming companies will be forced to turn to content aggregators.
Think Globally: SVOD Success Means More Content, Foreign Content and Automated Versioning
AI and ML tools help ensure that investment in original foreign-language content investment continues to pay larger dividends.
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