The inner workings of AI systems are impenetrable, Mark Bailey argues, making them fundamentally unexplainable and unpredictable.

Holly Willis, professor of cinematic arts at USC, explains the impact of fears over artificial intelligence on the Hollywood strikes.

LED cinematographer Erik “Wolfie” Wolford presents a detailed demonstration of virtual production technology and techniques at ETC.

The spectacular “The Weeknd: Live at SoFi Stadium” employed 25 Sony Venice cameras to capture live concert footage for the HBO Max special.

FAST channels are a win-win situation for content owners, publishers and end-users, but ad insertion remains one of the biggest challenges.

Brand activations inside Fortnite don’t just stake a claim in the metaverse, they also create unique experiences for players to enjoy.

Fueled by video, connected TV, programmatic and e-commerce, global investment in digital advertising is on track to grow by 14.8% in 2022.

While films, TV shows and other media are still produced using traditional methods, new technologies are reinventing content distribution.

With spends projected to reach an astonishing $230 billion globally in 2022, streaming companies need a strategy for valuing their content.

The Connect destination at the 2022 NAB Show will showcase the infrastructure and solutions that enable today’s world of dynamic content delivery and consumption.

“Our data shows there is a significant 79% overlap between podcast and TV show/movie audiences. Given this broad shared audience, it’s not surprising to see that stories can successfully cross between formats “

Director of photography Matt Gray, BSC shoots the riveting BBC series in 4K HDR using a pair of ARRI Alexa LF cameras.