263 Results for Interactive and Cross Platform TV / Web / Mobile
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The Data in and Danger of Our Online “Attention Economy”
The $500 billion online advertising business is in crisis as the internet degrades the very resource it depends upon for its survival.
Actually Making a Metaverse Will Require a Ton of Money, Time, and Effort
A comprehensive plan for cloud-to-edge computing and connectivity will be important for high-performance consumer metaverse experiences.
What’s the Future of Media? Personalized, Participatory, and “Push Button”
FTI’s 2023 Tech Trends report says entertainment has reached a tipping point, with new technologies enabling novel forms of expression.
Getting Personal: How Advertising’s “Big TV-First” Tactics Need to Adapt
Linear TV is converging with digital channels into Converged or Advanced TV at pace, but the advertising ecosystem isn’t keeping up.
NAB Show Is Immersed in… Immersive Storytelling
NAB Show will look at how advanced technology is changing immersive storytelling experiences during a Main Stage session on April 18.
How Could China’s “Meta-Human” Pop Idols Change M&E?
Some of the first photoreal digital humans, or “meta-humans,” are already popular in China both as digital marketing tools and pop idols.
Instagram’s Shockingly Awesome New Messaging Feature and the Platform That’s Turning Everyone Into a Creator!
From Instagram’s new messaging platform to Susan Wojcicki’s YouTube exit, Jim Louderback has all the details.
What’s Next for Live Streamed “Experiences”?
Electronic musician deadmau5 talks about pioneering live music streams in a recent keynote session with Streaming Media.
Li Jin: What Progressive Decentralization in Media Means for Web3
Web3 guru Li Jin outlines “progressive decentralization” as an effective playbook for media creation, starting with great content by small teams.
South Korea’s Synthetic Pop Stars: What Do “They” Mean for the Metaverse?
Could South Korean K-pop singers competing as digital avatars in a virtual universe point the way to the future of entertainment?
5G for Immersive Content Development, Aggregation, and, Yes, Even Distribution
Verizon has announced plans to expand its content hub +play and is experimenting with novel forms of mobile-first interactive content
What We Can Learn From 2022’s Most-Streamed Content
Original drama and film content continues to drive audiences to streaming services, according to Nielsen’s end-of-year research.
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