263 Results for Interactive and Cross Platform TV / Web / Mobile
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The Data in and Danger of Our Online “Attention Economy”
The $500 billion online advertising business is in crisis as the internet degrades the very resource it depends upon for its survival.
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Actually Making a Metaverse Will Require a Ton of Money, Time, and Effort
A comprehensive plan for cloud-to-edge computing and connectivity will be important for high-performance consumer metaverse experiences.
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What’s the Future of Media? Personalized, Participatory, and “Push Button”
FTI’s 2023 Tech Trends report says entertainment has reached a tipping point, with new technologies enabling novel forms of expression.
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Getting Personal: How Advertising’s “Big TV-First” Tactics Need to Adapt
Linear TV is converging with digital channels into Converged or Advanced TV at pace, but the advertising ecosystem isn’t keeping up.
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NAB Show Is Immersed in… Immersive Storytelling
NAB Show will look at how advanced technology is changing immersive storytelling experiences during a Main Stage session on April 18.
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How Could China’s “Meta-Human” Pop Idols Change M&E?
Some of the first photoreal digital humans, or “meta-humans,” are already popular in China both as digital marketing tools and pop idols.
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Instagram’s Shockingly Awesome New Messaging Feature and the Platform That’s Turning Everyone Into a Creator!
From Instagram’s new messaging platform to Susan Wojcicki’s YouTube exit, Jim Louderback has all the details.
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What’s Next for Live Streamed “Experiences”?
Electronic musician deadmau5 talks about pioneering live music streams in a recent keynote session with Streaming Media.
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Li Jin: What Progressive Decentralization in Media Means for Web3
Web3 guru Li Jin outlines “progressive decentralization” as an effective playbook for media creation, starting with great content by small teams.
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South Korea’s Synthetic Pop Stars: What Do “They” Mean for the Metaverse?
Could South Korean K-pop singers competing as digital avatars in a virtual universe point the way to the future of entertainment?
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5G for Immersive Content Development, Aggregation, and, Yes, Even Distribution
Verizon has announced plans to expand its content hub +play and is experimenting with novel forms of mobile-first interactive content
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What We Can Learn From 2022’s Most-Streamed Content
Original drama and film content continues to drive audiences to streaming services, according to Nielsen’s end-of-year research.