20 Results for Format Conversion
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Inside Sinclair Broadcast’s IP and Cloud Transition
Sinclair Broadcast Group transitions to IP and SMPTE 2110 operation across its RSNs and the Tennis Channel.
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How Influencer-Generated Content Has Become Core to Brand Strategies
The creator economy emerges as a powerful force in the digital marketing landscape, reshaping the way brands connect with consumers.
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New “Ghostbusters” Short Tests the Limits of Real-Time Technologies
Directed by Jason Reitman, Sony’s new “Ghostbusters” short film is a proof-of-concept for real-time production and visual effects.
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NAB Show Names 2023 Product of the Year Award Winners
NAB Show named the winners of its fifth annual Product of the Year Awards April 18 at the 2023 NAB Show in Las Vegas.
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Jim Louderback: A Creator Economy in Transition + Pew TikTok Survey Finds Broad Support for Ban
A comprehensive analysis of the creator economy by global VC firm Antler shows an industry in transition.
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Jim Louderback: Five Developments Now Disrupting the Creator Economy
Big changes are underway in the creator economy as top platforms deal with revenue drops and competition from new players.
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What Consumers Want in AR Experiences
A new report from Snap shows Augmented Reality activations can provide consumers with the engaging and immersive experiences they crave.
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It’s the Creator Economy and We’re All Just Working In It
A “must-have” for marketers and brands to engage target audiences, social video has emerged as the place where cultural trends originate.
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Choosing Between Cloud-Native and Hybrid Storage (Spoiler: You May Not Need To)
In 20 years most broadcasters may well have moved to a cloud native workflow, but in the meantime we need to work with the hybrid approach.
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What Gen Z Wants (and Why)
Authenticity, privacy and thrift are among the top 10 traits common to most Gen Zs. Learn how they related to your Web3 business.
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Connected TV Opens Up a Million Ad Possibilities
As OTT and Connected TV viewership continues to grow, CTV spending on advertising is predicted to rise to $19 billion by the end of 2021.
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NextGen TV: Looking Back and Looking Forward
Madeleine Noland, president, Advanced Television Systems Committee (ATSC), provided a look at NextGen TV during 2021 and what to anticipate in 2022 during a conversation at CES: Joining Noland were […]