144 Results for Content Publishers
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Content Is Still It For Subscribers and Streaming Services
Hub’s new 2023 Video Branding survey finds that content dictates consumer choices, with exclusive content often being the deciding factor.
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For Viewers, Streaming Is About Content Discovery, Not Cost
A new report from TiVo finds that discovering video content is a bigger issue than what we pay each month for the programs we want to watch.
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What We Can Learn From 2022’s Most-Streamed Content
Original drama and film content continues to drive audiences to streaming services, according to Nielsen’s end-of-year research.
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Let’s Get Into the Economics of Streaming and TV Content
Analysts predict that streaming will become more expensive and more frequently interrupted by ads as studios look to balance their budgets.
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What to Know About Localizing Content
A guide from automated dubbing system Papercup outlines the best practices for developing a strategy for localization of content.
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What’s Driving the Interest in (and Production of) Foreign-Language Content?
In Q3 of 2022, foreign-language series held 8% of the demand for streaming originals in the US, up from 6% in the first quarter of 2020.
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“Squid Game” and Calculating the “Value” of Global Content
Squid Game topped the list of non-English language shows in demand among US viewers recently and is part of a wider trend for original stories outside of the Anglo-American cultural hegemony.
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Are You a Content Machine Or a Content Consumer? Both?
“Content” is one of my least favorite terms. Maybe it’s because I count myself as a member of “the media” (another amorphous, ill-defined label that stirs me up; why is […]
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Let’s Look at the Money Moving Into Digital Content (A Lot)
New report from IAB shows podcasts and streaming for music and radio are leading digital ad growth, which hit $4.9 billion during 2021.
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“Content” and “Creator” Mean Nothing… and Everything
“Content creator” is a term that is at best utilitarian and arguably lazy, or even disingenuous.
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Streaming Content: I Do Not Think You Know What That Word Means
Think you know how streaming works? Here are the 10 biggest myths of the streaming industry as outlined by David Poland.
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Expectation, Expansion and Exclusivity = Record Content Spending
With spends projected to reach an astonishing $230 billion globally in 2022, streaming companies need a strategy for valuing their content.