Spatial storytelling has yet to take off, but storytellers like Emmy-winning immersive director Michaela Ternasky Holland are changing that.

At NAB Show, VR Production Workshop instructor Nick Harauz will guide attendees through a two-day on- and off-site hand-on workshop.

“I’ve always loved NAB Show,” Shira Lazar says, “because it has this mix of the technologists, the innovations, the disruptors, and then entertainment and media.”

New research reveals that consumers are eager for more advanced augmented and mixed reality experiences (particularly if Apple is involved).

When Vision Pro was announced, brands began to experiment with visionOS-native apps. It’s early days, but none appear to revolutionize immersive content.

Writer and director Jonathan Glazer’s film “The Zone of Interest” uncovers the day-to-day banality of the horrors of the Holocaust.

Spatial computing has been adopted by Apple to describe its latest “wearable,” Vision Pro. But there are those wondering if this isn’t the metaverse by another name.

Continued growth will be driven by marketing through short-form videos on platforms like Instagram, TikTok, and YouTube.

LED cinematographer Erik “Wolfie” Wolford presents a detailed demonstration of virtual production technology and techniques at ETC.

Mr. Beast wants to produce TV, collective action for the creator economy, weird new chatbots, and algorithm insights from Adam Mosseri.

A new white paper from graphics technology vendor Brainstorm examines the pros and cons of various approaches to virtual production.

YouTube makes it easier to add language tracks, social media may be unhealthy for teens, and AI-generated images are essentially open source.