A new study shows GenAI boosts creativity in individuals with fewer original ideas, but that effect levels off with high-performing creatives.

At the 2024 Olympic Games in Paris, AI is enhancing fan interactions, improving accessibility, and creating immersive experiences.

Led by the IOC’s Olympic AI Agenda, the 2024 Paris Games will usher in an AI-powered revolution in broadcasting and fan engagement.

“It’s actually really important for all of us as a community to use the half-baked technology and participate in its development.”

“The ethical issue now has to be baked into every single conversation about technology,” explains ETC’s Yves Bergquist.

Peter Csathy examines the concept of content, introduced by will.i.am, serving as a creative seed in a generative AI world.

Labor relations, legal issues, and a lack of knowledge about filmmaking will all stall the adoption of GenAI by Hollywood, says Doug Shapiro.

Influencer Marketing Hub examines the emerging trends and tech that will shape the influencer marketing landscape in the years to come.

AI researcher Leopold Aschenbrenner says only a handful of insiders truly grasp the magnitude of the changes on the horizon.

A new report surveys the current state of generative AI in Media & Entertainment, finding overwhelming interest or active use in process.

Applied ethically, AI could create a production optimization opportunity for the industry, according to a panel of execs at NAB Show 2024.

“If you haven’t had an existential crisis about it, you probably haven’t really experienced AI,” says “Co-Intelligence” author Ethan Mollick