No one could have predicted the impact that the pandemic had on sales. As our industry rebounds, how do we get back to 2019 levels and higher?
What should, and will, the revenue mix look like between digital, social, podcast and OTA, and does that differ from local agency, direct and national? How do we maximize to get there and what are the categories that are most ripe for business?
Moderator: Alli Romano, audio insights columnist, Media Village
Panelists: Steve Goldstein, senior vice president, Digital Sales Strategy, Hubbard Radio
Eric Hellum, chief operating officer, Local Media, Townsquare Media
Nicky Sparrow, senior vice president, Multicultural Sales, iHeartMedia
Note that this event is only open to those registered to attend the 2021 Radio Show.