On-Floor Theaters.

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October 22-23, 2025  | Javits Center, Hall 3E

Big Ideas. Bold Conversations. Right on the Show Floor.

From AI to advertising, live production to local media, the on-floor theaters bring NAB Show New York’s most relevant topics to life through expert-led sessions, rapid-fire talks and insider perspectives. Drop in for real-time insights, emerging trends and powerful connections—all included with your Exhibits Pass.

Program Pricing

Access to these sessions is included with an Exhibits Pass – choose between the full, 2-day access pass or a 1-day pass for Wednesday or Thursday.

Non-NAB Member RateNAB Member RateGovernment RateStudent Rate
2-Day$139$119$119$119
1-Day$119$99$99$99

Two Days. Two Power Themes.

We’re focusing each day around the conversations that matter most.

Business of Broadcast and Media

Broadcast, streaming, audio, live—this is where the power players converge. From sports and journalism to cloud workflows and tech strategy, Day One is all about scaling content, driving revenue and staying ahead in a complex, competitive landscape. It’s the business end of media, with a creative edge.

Featured Track: Future of Journalism

Exploring how AI is reshaping newsrooms, revenue and public trust in journalism.

Future of Content

Creators, makers, innovators—this one’s yours. Day Two dives into AI tools, viral campaigns, immersive tech and the bold ideas pushing content forward. Whether you’re growing a brand, launching a studio or leveling up your skills, you’ll find fresh insights, future-ready tools and your next big idea right here.

Featured Track: Sports Creators Get in the Game

Connecting today’s sports creators with media leaders to spark powerful new partnerships.

Big Ideas on the Show Floor

Conversations that challenge, inspire and reimagine what’s next — right in the heart of the action.

Reimagining the Arena

Dive into how next-generation sports venues are transforming live entertainment.

Wednesday, October 22 | 3:15 p.m.

Mic Check

Tune in to hear from experts as they explore how creators are building sustainable careers in audio while optimizing the latest in AI-powered production tools.

Thursday, October 23 | 11:20 a.m.

Creators Unplugged

Hustle meets heart in this raw creator-only convo with a lineup of diverse voices pulling back the curtain on turning hustle into empire.

Thursday, October 23 | 12 p.m.

Fashion’s Plot Twist

Step inside the new era where fashion becomes media and brand meets cultural scale.

Thursday, October 23 | 1 p.m.

Powering the New Creative Class

Join industry leaders as they discuss navigating fame, building sustainable income streams and preparing for what’s next.

Thursday, October 23 | 2:45 p.m.

2025 Agenda

Wed, Oct 22
Thu, Oct 23

Interested in sponsorship opportunities? Connect with the Sales Team.