Lorenzo also held an interactive discussion on NAB Amplify about what research and market intelligence is telling us about the broadcast and video business 2021 in December, viewable below:
Head of Insight and Analysis
About Lorenzo ZanniA graduate of Pisa, Durham and Swansea Universities, Lorenzo Zanni holds a BSc in Economics and Management and an MSc in Business Economics. He is currently studying for a further MSc in Data Analytics at the University of Glasgow to deepen his knowledge of data science and machine learning, in which Lorenzo has a particular interest.
Lorenzo found a perfect fit for his passion for economic and business analysis when he joined IABM in 2015; the broadcast and media industry was just beginning to embrace data to drive its technology and business development strategies. Lorenzo has been responsible for growing IABM’s Business Intelligence portfolio into the authoritative, widely referenced, member resource it is today. He has overseen the restructuring of the full range of reports to deliver more focused, actionable and data-driven business intelligence.
Lorenzo’s research is widely quoted in international industry publications and conferences, including SVG and IBC365. He has also presented at shows and conferences around the world, including IBC, NAB Show, Cabsat and InterBEE. Lorenzo has been a member of the IBC Content Steering Group, advising on the content for IBC’s conference program, since 2018.