Storage and broadcast of high-resolution video requires a combination of appliance-based and software-based encoding, making cloud-based encoding a solution for the future.

Phish transforms Sphere into a groundbreaking immersive experience, redefining live entertainment and setting new industry benchmarks.

Media analyst Doug Shapiro suggests that pay TV is more resilient than we thought in his holistic view of the video value chain in the US.

Learn about the most recent AI-powered video generation tools designed to improve and speed business and marketing communications.

OpenAI’s new text-to-video generative AI tool Sora could transform video production while also amplifying disinformation risks.

Led by Google Lumiere, a new wave of AI video generators coming to market bring long form-quality narrative video one step closer.

Filmmaker and host Juliana “Traveling Jules” Broste offers tips for creating an effective and practical studio while traveling.

Aimed at still and video content creators, the exclusive-to-NAB Show New York Photo+Video Lab includes meetups, demos, workshops and more.

Douglas Spotted Eagle shares best practices for creating effective video for social media marketing campaigns.

SMPTE President Renard P. Jenkins says streaming media is no longer a platform, but is rather an environment.

The success of HBO’s “The Last of Us” has streamers and studios alike jumping into the video game adaptation game.

AI is considered an essential new tool in the progress towards future video compression technologies, but the next few years will be dominated by the transition to existing standards including AV1 and VVC.