Linear TV is converging with digital channels into Converged or Advanced TV at pace, but the advertising ecosystem isn’t keeping up.

Podcasts are becoming commercialized, corporatized, and centralized, threatening the grassroots origins of the medium.

Advanced avatars, creative platforms and virtual worlds: “A new digital era on the horizon as the metaverse shifts from a sci-fi concept into reality,” says Emma Chiu, global director of Wunderman Thompson Intelligence.

A new forecast from Lightshed Partners predicts that SVOD subscriptions will cannibalize pay-TV to reach 1.25 billion by the end of 2024.

Virtual production is one sector which actually has been helped by pandemic restrictions. Crews can work more safely on a virtual stage and the costs of location shooting are saved. The technology is expensive up front, but as producers become used to the changes to workflow, cost and production time should come down.

Sennheiser’s Maria Dolores Pérez Guirao outlines key workflow applications for 5G technology in the live content production space.

As cloud services become more ubiquitous and less expensive, broadcasters are becoming eager to utilize the cloud, especially in live streaming media production.

Synthetic media, sometimes referred to as “deepfake” technology, is already impacting the creative process for artists (and non-artists).

5G is set to generate $7 trillion in economic value by 2030, InterDigital reports, as it fuels a proliferation of connected devices.

Conventional wisdom suggests we now live in a creator economy, but that’s just part of a far wider, richer and more profound Story Economy.

Is it a sign of the podcasting apocalypse (#podcastalypse?) or just a smart business consolidation in the face of an overcrowded audio market (that could be reeling itself back in […]

Matt Deegan predicts podcasts will all have a video component, eventually, but Brett Moss isn’t convinced. He asks, “What is a podcast, anyway?”